Ensuring Excellence An Article by Marty Cagan www.svpg.com …in so many of the best product companies there is an additional dimension that goes beyond individual empowered product teams, and even goes beyond achieving business results. It has to do with ensuring a level of what I’ll refer to here as “excellence” although that is clearly a very ambiguous term. Over the years, this concept has been referred to by many different names, always necessarily vague, but all striving to convey the same thing: “desirability,” “aha moments,” “wow factor,” “magic experiences,” or “customer delight,” to list just a few. The concept is that an effective product that achieves results is critical, but sometimes we want to go even beyond that, to provide something special. Maybe it’s because we believe this is needed to achieve the necessary value. Maybe it’s because the company has built its brand on inspiring customers. Often this dimension shows up most clearly in product design, where functional, usable but uninspiring designs can often achieve our business results, but great design can propel us into this realm of the inspiring. Do they really need it? qualitycraftproductssoftware
The Nature of Product An Article by Marty Cagan www.svpg.com Too many product managers and product designers want to spend all their time in problem discovery, and not get their hands dirty in solution discovery – the whole nonsense of “product managers are responsible for the what and not the how.” On GreatnessOne Of Us uxproductsproblemsdesign
Product vs. Feature Teams An Article by Marty Cagan svpg.com This article is certain to upset many people. Empowered product teamsViability, usablity, feasibilityWhat went wrong? featuressoftwareagile
Silicon Valley Product Group A Website by Marty Cagan svpg.com The best companies go about building great products differently. Silicon Valley Product Group (SVPG) was created to share lessons learned and best practices about how to build innovative products customers love softwareleadership
You're Probably Using the Wrong Dictionary An Essay by James Somers jsomers.net As if a word were no more than coordinatesAnother mind as alive as yoursA soft and fitful lusterPathosAn affection for words Webster's Dictionary, 1913 Edition languagewriting
As if a word were no more than coordinates The New Oxford American dictionary, by the way, is not like singularly bad. Google’s dictionary, the modern Merriam-Webster, the dictionary at dictionary.com: they’re all like this. They’re all a chore to read. There’s no play, no delight in the language. The definitions are these desiccated little husks of technocratic meaningese, as if a word were no more than its coordinates in semantic space. words
Another mind as alive as yours In 1807, Webster started writing a dictionary, which he called, boldly, An American Dictionary of the English Language. He wanted it to be comprehensive, authoritative. Think of that: a man sits down, aiming to capture his language whole. Dictionaries today are not written this way. In fact it’d be strange even to say that they’re written. They are built by a large team, less a work of art than of engineering. When you read an entry you don’t get the sense that a person labored at his desk, alone, trying to put the essence of that word into words. That is, you don’t get a sense, the way you do from a good novel, that there was another mind as alive as yours on the other side of the page. Webster’s dictionary took him 26 years to finish. It ended up having 70,000 words. He wrote it all himself, including the etymologies, which required that he learn 28 languages, including Old English, Gothic, German, Greek, Latin, Italian, Spanish, Dutch, Welsh, Russian, Aramaic, Persian, Arabic, and Sanskrit. He was plagued by debt to fund the project; he had to mortgage his home.
A soft and fitful luster Who decided that the American public couldn’t handle “a soft and fitful luster”? I can’t help but think something has been lost. “A soft sparkle from a wet or oily surface” doesn’t just sound worse, it actually describes the phenomenon with less precision. In particular it misses the shimmeriness, the micro movement and action, “the fitful luster,” of, for example, an eye full of tears — which is by the way far more intense and interesting an image than “a wet sidewalk.” It’s as if someone decided that dictionaries these days had to sound like they were written by a Xerox machine, not a person, certainly not a person with a poet’s ear, a man capable of high and mighty English, who set out to write the secular American equivalent of the King James Bible and pulled it off. meaningwords
Pathos With its blunt authority the New Oxford definition of “pathos” — “a quality that evokes pity or sadness” — shuts down the conversation, it shuts down your thinking about the word, while the Webster’s version gets your wheels turning: it seems so much more provisional — “that which awakens tender emotions, such as pity, sorrow, and the like; contagious warmth of feeling, action, or expression; pathetic quality; as, the pathos of a picture, of a poem, or of a cry” — and therefore alive. Most important, it describes a word worth using: a mere six letters that have come to stand for something huge, for a complex meta-emotion with mythic roots. Such is the power of actual English.
An affection for words There’s an amazing thing that happens when you start using the right dictionary. Knowing that it’s there for you, you start looking up more words, including words you already know. And you develop an affection for even those, the plainest most everyday words, because you see them treated with the same respect awarded to the rare ones, the high-sounding ones. Which is to say you get a feeling about English that Calvin once got with his pet tiger on a day of fresh-fallen snow: “It’s a magical world, Hobbes. Let’s go exploring!” It's a Magical World wordsknowledgecuriosity