A state of quietness Tea is said to be the way. This is because it is something one learns to appreciate through feeling, not through verbal instructions. If a person maintains a state of quietness, only then will one appreciate the quietness inherent in tea. Lu Yu, The Book of Tea silenceunderstanding
The Genius of Apple's Name An Article by Shawn Wang www.swyx.io It's easy to have strong opinions about stuff only developers see since user validation is just asking people like yourself. It's much harder to name something consumer facing. Here are some useful rules I gleaned from Apple: Two syllables max Familiar English word - literal 5 year olds can spell and pronounce it right Starts with A - useful for alphabetical sort. Amazon did this too Name leads to easy logo/swag/branding ideas Evoke aspirational qualities - knowledge, health, nature namesbusiness