A Pattern Language A Book by Christopher Alexander, Murray Silverstein & Sara Ishikawa www.goodreads.com Its place in the web of nature9. Scattered Work21. Four-Story Limit51. Green Streets53. Main Gateways+27 More Deliberate actspatternsof.design125 Best Architecture BooksThe Timeless Way of BuildingThe design systems between usCollaborative Information Architecture at Scale architectureurbanismlifeconstruction
The Genius of Apple's Name An Article by Shawn Wang www.swyx.io It's easy to have strong opinions about stuff only developers see since user validation is just asking people like yourself. It's much harder to name something consumer facing. Here are some useful rules I gleaned from Apple: Two syllables max Familiar English word - literal 5 year olds can spell and pronounce it right Starts with A - useful for alphabetical sort. Amazon did this too Name leads to easy logo/swag/branding ideas Evoke aspirational qualities - knowledge, health, nature namesbusiness