The Architecture of Happiness A Book by Alain de Botton www.alaindebotton.com A few millimeters apartTragic colorsClassical absurdityIdeas of a good lifeThe people we love+13 More architecturehappinesslife
On Love A Novel by Alain de Botton www.alaindebotton.com Not knowing quite what they meanWe're not children, you knowTo thinkA cruel paradoxShoes+11 More
The Genius of Apple's Name An Article by Shawn Wang www.swyx.io It's easy to have strong opinions about stuff only developers see since user validation is just asking people like yourself. It's much harder to name something consumer facing. Here are some useful rules I gleaned from Apple: Two syllables max Familiar English word - literal 5 year olds can spell and pronounce it right Starts with A - useful for alphabetical sort. Amazon did this too Name leads to easy logo/swag/branding ideas Evoke aspirational qualities - knowledge, health, nature namesbusiness