Research & Ethnography
What is unspoken
A nested classificatory hierarchy
Unfinished
Record them all
Recommendations for field notes
In Defense of Browsing
The illustrated guide to a Ph.D.
When users never use the features they asked for
An Article by Austin Z. HenleyWe deployed our tool. Almost no one used it.
The handful that did use it, used it once or twice and barely interacted with it. After a few days, zero people were using it.
Why did they tell me they wanted these features?
Why Most Published Research Findings Are False
A Research Paper by John P.A. IoannidisThere is increasing concern that most current published research findings are false. The probability that a research claim is true may depend on study power and bias, the number of other studies on the same question, and, importantly, the ratio of true to no relationships among the relationships probed in each scientific field. In this framework, a research finding is less likely to be true when the studies conducted in a field are smaller; when effect sizes are smaller; when there is a greater number and lesser preselection of tested relationships; where there is greater flexibility in designs, definitions, outcomes, and analytical modes; when there is greater financial and other interest and prejudice; and when more teams are involved in a scientific field in chase of statistical significance.
How can we develop transformative tools for thought?
A Research Paper by Andy Matuschak & Michael NielsenConventional tech industry product practice will not produce deep enough subject matter insights to create transformative tools for thought.
...The aspiration is for any team serious about making transformative tools for thought. It’s to create a culture that combines the best parts of modern product practice with the best parts of the (very different) modern research culture. You need the insight-through-making loop to operate, whereby deep, original insights about the subject feed back to change and improve the system, and changes to the system result in deep, original insights about the subject.
A hypothesis is a liability
A Research Paper by Itai Yanai & Martin LercherThere is a hidden cost to having a hypothesis. It arises from the relationship between night science and day science, the two very distinct modes of activity in which scientific ideas are generated and tested, respectively [1, 2]. With a hypothesis in hand, the impressive strengths of day science are unleashed, guiding us in designing tests, estimating parameters, and throwing out the hypothesis if it fails the tests. But when we analyze the results of an experiment, our mental focus on a specific hypothesis can prevent us from exploring other aspects of the data, effectively blinding us to new ideas.
Keep digging
An Article by Ryan SingerThe hardest thing about customer interviews is knowing where to dig. An effective interview is more like a friendly interrogation. We don’t want to learn what customers think about the product, or what they like or dislike — we want to know what happened and how they chose... To get those answers we can’t just ask surface questions, we have to keep digging back behind the answers to find out what really happened.
Fast Path to a Great UX – Increased Exposure Hours
An Article by Jared SpoolAs we’ve been researching what design teams need to do to create great user experiences, we’ve stumbled across an interesting finding. It’s the closest thing we’ve found to a silver bullet when it comes to reliably improving the designs teams produce.
The solution? Exposure hours. The number of hours each team member is exposed directly to real users interacting with the team’s designs or the team’s competitor’s designs. There is a direct correlation between this exposure and the improvements we see in the designs that team produces.
Weighing up UX
An Article by Jeremy KeithMetrics come up when we’re talking about A/B testing, growth design, and all of the practices that help designers get their seat at the table (to use the well-worn cliché). But while metrics are very useful for measuring design’s benefit to the business, they’re not really cut out for measuring user experience.
Monkeys testing random designs
A Tweet by Jared SpoolA/B testing is an effective approach to use science to design and deliver deeply-frustrating user experiences.
A/B testing without upfront research is just random monkeys testing random designs to see which of those designs do “best” against random criteria.
If drug testing was actually implemented like most A/B tests, you’d give 2 drugs to 2 groups of people and pick the “winner” by whichever group had fewer deaths.
You and Your Research
A Speech by Richard HammingThis talk centered on Hamming's observations and research on the question "Why do so few scientists make significant contributions and so many are forgotten in the long run?"
Letters to the Future
The lapse of many years
At this point I wish to emphasize what I believe will ultimately prove to be the greatest purpose of our museum. This value will not, however, be realized until the lapse of many years, possibly a century, assuming that our material is safely preserved. And this is that the student of the future will have access to the original record of faunal conditions in California and the west, wherever we now work. He will know the proportional constituency of our faunae by species, the relative numbers of each species and the extent of the ranges of species as they exist today.
— Joseph Grinnell, 1910
The Grinnell System
The recording of field notes was common practice for biological surveyors and naturalists generations before Grinnell. His system continues this tradition but is distinguished by its distinctive standardized format. It consists of three sections:
- The journal contains a narrative account describing the study site and summarizing each day’s activities and observations, including a list of species encountered. This section is often peppered with sketches, photographs, or maps.
- The catalog is a sequential record of all voucher specimens collected, each with a unique field number and the information needed for the specimen’s museum tag, such as its sex, mass, breeding status, and standard body measurements.
- Species accounts are species-specific summaries of information and observations, gradually accumulated over multiple days at a site or across multiple sites, that eventually grow to detailed summaries of physical description, seasonal behaviors, microhabitat associations, and other characteristics.
Separating the notebook in this fashion allows each section to have its own context-specific structure and format.
Jim's system
From the earliest days of my fieldwork until now, throughout a given day I jotted notes, typically in pencil, into a small, spiral-bound pocket notebook, remembering the admonition not to trust one’s memory but to record observations as continually as possible. I then transcribes these notes into my handwritten journal in the evenings on the best of days or every few days when an intense field effort allowed.
From 2000 onward, I would still takes pencil notes in a small pocket notebook in the field, but I transcribes these into a word-processor document with margins set for the size of our field note pages. I combined this document with my field catalog for a particular trip and eventually both would be bound in the same manner as standard, handwritten field notes.
This approach had the advantage of producing both an archival paper copy as well as an electronic copy. It was also easy to intersperse specialized maps and digital photographs, which had become the norm by this time, throughout the journal text.
John's system
I have two field notebooks: a “raw" notebook and my formal Grinnellian notebook.
In the field, I take all my raw notes in a waterproof notebook using a fine-point permanent pen (or pencil when its raining). The entries have virtually no structure other than the date at the top of (almost) every page.
At the end of the day, I transcribe the notes into my Grinnellian journal as if I were writing a latter to a colleague.
Record them all
You can’t tell often in advance which observations will prove valuable. Do record them all!
— Joseph Grinnell, 1908
Recommendations for field notes
Being an end-user of someone else’s field notes certainly gives you insight into the benefits of good note-taking skills. Our experiences as end-users and creators of archival field notes lead us to a few specific recommendations:
(1) Don’t get bogged down in the details of format or style.
Rules are counterproductive if they prevent a researcher from taking field notes in the first place.
You will get more return by focusing on your content than by refining your formatting.
(2) Compose your notes as if you were writing a letter to someone a century in the future.
Writing for an external audience requires you to be more explicit in your descriptions and to take less knowledge for granted. Avoid the use of abbreviations, symbols, and other shortcuts that only you will understand.
Ask yourself: How would you describe this to someone over the phone?
(3) It is better to spend five minutes writing the important details than twenty minutes writing the trivial ones.
Field notes
Field notes example.
Camp's notes
Grinnell-era field notes example, Charles L. Camp.