iteration
So that you can get feedback on it and make it better
Fascinatingly, one of the other big complaints people had about agile is no iteration. I don't understand how being in an agile environment makes people less iterative, but somehow that seems to be the case. And I think it's because people misunderstand and think that agile is just about putting features out faster, and not about the important part, which is getting something in front of users faster so that you can get feedback on it and make it better.
The most rewarding iterations
Initial designs for sophisticated software applications are invariably complicated, even when developed by competent engineers. Truly good solutions emerge after iterative improvements or after redesigns that exploit new insights, and the most rewarding iterations are those that result in program simplifications.
Evolutions of this kind, however, are extremely rare in current software practice—they require time-consuming thought processes that are rarely rewarded. Instead, software inadequacies are typically corrected by quickly conceived additions that invariably result in the well-known bulk.
To anticipate all the uses and abuses
Success depends wholly on the anticipation and obviation of failure, and it is virtually impossible to anticipate all the uses and abuses to which a product will be subjected until it is in fact used and abused not in the laboratory but in real life. Hence, new products are seldom even near perfect, but we buy them and adapt to their form because they do fulfill, however imperfectly, a function that we find useful.
When we make a model and realize it's rubbish
Much of the design process is a conversation, a back-and-forth as we walk around the tables and play with the models. He doesn't like to read complex drawings. He wants to see and feel a model. He's right. I get surprised when we make a model and then realize it's rubbish, even though based on the CAD renderings it looked great.
He loves coming in here because it's calm and gentle. It's a paradise if you're a visual person. There are no formal design reviews, so there are no huge decision points. Instead we can make the presentations fluid. Since we iterate every day and never have dumb-ass presentations, we don't run into major disagreements.
Building is never a straight line
You might think that Mario 64 was built with tickets and sprints, but, according to interviews, there was no master plan, only the principles that the game should feel good and be fun. They started with just Mario in a small room, and tuned his animations and physics until he felt nice and responsive. After that, the levels were also created as they went, with the designers, developers, and director going back and forth using sketches and prototypes.
Building like this is never a straight line. Ideas and code get left on the cutting room floor because part of innovation is questioning whether what you made should exist. The process is cyclical and iterative, looking something like this.
Between the two spaces
It is widely accepted that creative design is not a matter of first fixing the problem and then searching for a satisfactory solution concept; instead it seems more to be a matter of developing and refining together both the formulation of the problem and ideas for its solution, with constant iteration of analysis, synthesis, and evaluation processes between the two “spaces” – problem and solution.
The game discovering itself
We like to think about this process as the game discovering itself over time. Because as iterators, rather than designers, it’s our job to simply play the game, listen to it, feel it, and kind of feel out what it seems to want to become - and just follow the trails of what’s fun.
Deciding what to design
We Don’t Really Know the Goal When We Start
The most serious model shortcoming is that the designer often has a vague, incompletely specified goal, or primary objective. In such cases, the hardest part of design is deciding what to design.
I came to realize that the most useful service I was performing for my client was helping him decide what he really wanted.
Today, we recognize that rapid prototyping is an essential tool for formulating precise requirements. Not only is the design process iterative; the design-goal-setting process is itself iterative. Knowing complete product requirements up front is a quite rare exception, not the norm. Therefore, goal iteration must be considered an inherent part of the design process.
Embracing the mess
Design is non-linear. At Figma, we often talk about “embracing the mess,” and that really means leaning into the chaos and complexity that makes the design process what it is. Even once you have the seedling of an idea, you need to explore and iterate, then pull back and evaluate to see what’s working and what’s not. Sometimes you’ll scrap an idea after a brainstorm session, and other times you’ll get pretty far with a concept, but still need different perspectives and input to move forward.
Models and iterations
Every month or so, Manock and Oyama would present a new iteration based on Jobs's previous criticisms. The latest plaster model would be dramatically unveiled, and all the previous attempts would be lined up next to it. That not only helped them gauge the design's evolution, but it prevented Jobs from insisting that one of his suggestions had been ignored.
The surprising effectiveness of writing and rewriting
An Article by Matt Webb- The act of writing the first draft creates new “essential data” that feeds the imagination and makes possible figuring out the second draft.
- Or: In your head, ideas expand until they max out “working memory” – and it’s only be externalising them in the written word that you have capacity to iterate them.
- Or: Good writing necessarily takes multiple edits, and the act of writing and act of rewriting are sufficiently different that performing both simultaneously is like rubbing your tummy and patting your head.
Asynchronous Design Critique: Getting Feedback
An Article by Erin CasaliGetting feedback can be thought of as a form of design research. In the same way that we wouldn’t do any research without the right questions to get the insights that we need, the best way to ask for feedback is also to craft sharp questions.
My Life as an Architect in Tokyo
World renowned architect Kengo Kuma presents an enlightening tour of Tokyo, expressing his personal thoughts and reflections on the city's most influential buildings and its rich architectural heritage.
A collection of villages
I became a 'border person', as defined by the sociologist and philosopher Max Weber, viewing Tokyo from an outsider's perspective. Observing the city while walking around its streets enabled me to discover a wide variety of location, cultures and people, and that Tokyo is a collection of small villages, rather than one big city.
...When I design a building in any city, I believe that the world is a collection of villages, instead of a group of nations.
Low wooden silhouettes
While [Kenzo] Tange aspired to verticality, we looked to horizontality, believing that pre-1964 Tokyo, with its low wooden silhouettes, was a better model for the city of the future.
Occupied by a void
Roland Barthes wrote that the centre of Tokyo is occupied by a void...it is a quiet forest that lies at Tokyo's heart.
...The centre of Tokyo is certainly a void, but one that is protected by a circular train line, the Yamanote, which forms a 40-km (25-mile) loop around it. It seems to me that this ring of steel emphasizes the importance of the void, and the depth of its significance.
Such an enormous machine
In cities across the world, industrial zones beside rivers and canals have become the focus of attention, with their unique vivacity associated with places where things are made.
...Because the area is designated as a semi-industrial zone, we were able to get away with such an enormous machine inside [the Starbucks Reserve Roastery].
A more spiritual place
In the centre of the forest is the sandō, leading up to the shrine. It follows an L-shaped curve, and is very different to the straight processional pathways found in religious buildings in the West or in China. Curves ensure that the view changes constantly, helping visitors make the transition to a deeper, more spiritual place.
The building as less important than the path
In the design of Japanese tea houses, the building is seen as less important than the path (roji) leading up to it, and tea masters of the past believed that the journey along the roji allowed participants to better immerse themselves in the slow time of the tea ceremony.
The gentle light of shoji screens
Le Corbusier, the greatest architect of the last century, noted that 'architecture is the learned game, correct and magnificent, of forms assembled in light', demonstrating to what extent light has been prioritized in the Western tradition. Tanizaki, on the other hand, spoke of the important of shadows, of extended eaves. Rather than the light that shines directly into a room, he praised the soft light that penetrates a space after being reflected off the floor, and again from the ceiling.
...In Japanese architecture, the gentle light that passes through shoji screens serves a key purpose. It reaches right to the back of the room, so that the space feels bright, even without the aid of artificial light. The soft light filtering through the white film at Takanawa Gateway Station represents a form of light that was forgotten about by Japanese Modernism.
The thin lip of a teacup
To give the building a sense of the delicacy associated with such crafts, as well as a feeling of warmth, I designed louvres from white porcelain panels, and used them to cover the outer walls. The louvres are tapered, to make their tips as fine as possible. (In fact, making tips as thin as possible is one of my key design principles: the thin lip of a teacup allows a better experience of the subtleties of tea - this is always at the forefront of my mind when I pay such close attention to edges.)
Skyscrapers are frowned upon
During the twentieth century, much importance was attached to things that were big and tall, but, as we moved into the twenty-first century, I felt that being big and tall had become embarrassing.
...Today, skyscrapers are frowned upon in Japan, and are seen as the product of the mistaken mindset that prevailed during the country is period of enhanced growth.
The Metabolist philosophy
Tange put Tsukiji as the centre of his plan, which now seems grandiose and delusional. His design for the Dentsu building had much in common with the Metabolist philosophy of the 1960s, which maintained that buildings needed to continually evolve in a flexible way.
...With [the Nakagin Capture Tower], Kurokawa's Metabolist philosophy was fully realized. After it was completed, however, it became almost impossible to switch over the capsules - indeed, since its completion, not one of the capsules has been moved. As a result, the Metabolist movement has been forgotten. Yet its core principles, which sought to draw architectural lessons from living organisms, has much inspiration to offer society today.
A city of hills
Many of the stations [on the Yamanote Line] have one entrance on the uphill side and another lower down, and the neighbourhoods around them have a totally different feel, depending on which exit you use to leave the station.
The hilly areas in Tokyo are mostly made up of quiet, well-to-do residential districts, while the lower sections often have more of a populist feel, with shopping arcades and small urban factories. As a result, the atmosphere outside the entrances are dramatically different in character. Take the wrong exit, and you might find yourself lost in a completely different kind of neighbourhood than you were expecting. In Tokyo, elite and working-class cultures exist alongside one another and mix together. I think the fundamental cause of this is the complexity of the city's topography.
...Tokyo is a city of hills, with most of it lying on an alluvial plain between the Tama and Kanda rivers. It is via these hills that the upland, elite neighbourhoods are connected with the more working-class areas down below. The slopes are thus a key part of the co-existence of these two worlds, used by people to come and go between them. Kagurazaka is particularly notable in this respect.
They can smell the wood
All of the wooden shelves used for storing books were on the warehouse's first floor. We decided to keep these shelves as they were to form a library, and we also created a small lecture hall for holding talks by writers and makers. Although contemporary society is moving away from books and towards computers and information technology, people nevertheless have a strong feeling of connection to – and nostalgia for – trees and things that are made from wood. La kagu is a space where visitors can really get a sense of the culture of books. When they step inside, some even say that they can smell wood.
As a kind of gateway
Historically, Japan's shrines have been built in order to worship the gods who live in the sacred mountains or seas; They don't reside in the shrine itself, but in the space beyond it. This belief that the spirits and deities exist beyond the confines of the shrine, and that the shrine itself acts not as a centre, but as a kind of gateway, is very different to the grand, imposing churches and cathedrals of Christianity.
The majority of shrines are not found in the mountains or in the middle of the fields, therefore, but at the borders of mountain villages – which is to say, at what is seen as the edge of the mountains. The tori gate, marking the entrance to a shrine, indicates that there are gods on the other side of it.
The golden poo
On the opposite bank of the Sumida River lies the Asahi Beer headquarters (1989), a strange building with a golden sculpture mounted on top of a granite-plated black box. It was designed by Philippe Starck, and completed in 198g when the Japanese economy was still going strong. The sculpture, with no clearly defined use, is a clear representation of its time. Today, the building is known as the 'golden poo', a reference to the shape of its crowning object.
Like crossing the sea
The Sumida is a symbol of Tokyo, but is not like the Thames in London or the Seine in Paris, or other rivers that are woven into the geography of the city. Its banks were pushed back, so that the river became extremely wide and travelling across it feels liberating, like crossing the sea.
These thrown-away items
I decided to furnish the restaurant [Tetchan] with the kinds of discarded items one wouldn't normally use in interior design, from recycled LAN cables to acrylic by-products.
When using discarded objects in interior design, it gives even brand-new places the feeling that they have always been there. I think this is due to the inherent history of these thrown-away items, which lives on inside of them.
Kengo Kuma's sketches