That the mind may not be taxed A Quote by Thomas Farnaby mycommonplacebook.org In order that the mind may not be taxed, moreover, by the manifold and confused reading of so many such things, and in order to prevent the escape of something valuable that we have read, heard, or discovered through the process of thinking itself, it will be found very useful to entrust to notebooks...those things which seem noteworthy and striking. commonplaceimemorythinkingnotetaking
The arbitrariness of the sign A key difference between verbal language and the modernist ideal of a visual “language” is the arbitrariness of a verbal sign, which has no natural, inherent relationship to the concept it represents. The sound of the word “horse”, for example, does not innately resemble the concept of a horse. Ferdinand de Saussure called this arbitrariness the fundamental feature of the verbal sign. The meaning of a sign is generated by its relationship to other signs in the language: the sign’s legibility lies in its difference from other signs. Ellen Lupton & J. Abbott Miller, The ABC's of ▲■●: The Bauhaus and Design Theory Gods of the Word soundmeaninglanguage