Guidelines for Brutalist Web Design An Article by David Bryant Copeland brutalist-web.design Content is readable on all reasonable screens and devices. Only hyperlinks and buttons respond to clicks. Hyperlinks are underlined and buttons look like buttons. The back button works as expected. View content by scrolling. Decoration when needed and no unrelated content. Performance is a feature. What On Earth is a Brutalist Website?The split personality of brutalist web development brutalismwwwhtml
The arbitrariness of the sign A key difference between verbal language and the modernist ideal of a visual “language” is the arbitrariness of a verbal sign, which has no natural, inherent relationship to the concept it represents. The sound of the word “horse”, for example, does not innately resemble the concept of a horse. Ferdinand de Saussure called this arbitrariness the fundamental feature of the verbal sign. The meaning of a sign is generated by its relationship to other signs in the language: the sign’s legibility lies in its difference from other signs. Ellen Lupton & J. Abbott Miller, The ABC's of ▲■●: The Bauhaus and Design Theory Gods of the Word soundmeaninglanguage