Taste, Sensibility, Judgment
This only proves how commonplace I am
Leveling up aptitude
Design as an engineering problem
The Silicon Valley giants, testifying with their runaway success, claimed to have “solved” design as an engineering problem. The solution substituted the human essence of design — intuition, ingenuity, and taste— with the tangibles, measurables, and deliverables.
Companies say they are “design-driven”, but designers are actually driven by dashboards filled with metrics like CSAT, NPS, CES, DAU, MAU. We rigorously run tests, studies, experiments as if innovative ideas are hidden in spreadsheets, waiting to be extracted by data scientists.
A cook with taste
Observe the interior and exterior, the furniture and textile decoration
following such color schemes, as well as commercialized color “suggestions”
for innumerable do-it-yourselves.Our conclusion: we may forget for a while those rules of thumb
of complementaries, whether complete or “split”, and of triads and
tetrads as well.
They are worn out.Second, no mechanical color system is flexible enough
to precalculate the manifold changing factors, as named before,
in a single prescribed recipe.Good painting, good coloring, is comparable to good cooking.
Even a good cooking recipe demands tasting and repeated tasting
while it is being followed.
And the best tasting still depends on a cook with taste.Flexible imagination
By giving up preference for harmony,
we accept dissonance to be as desirable as consonance.Besides a balance through color harmony, which is comparable
to symmetry, there is equilibrium possible between
color tensions, related to a more dynamic asymmetry.Again: knowledge and its application is not our aim;
instead, it is flexible imagination, discovery, invention – taste.What we don't like
A grasp of the psychological mechanism behind taste may not change our sense of what we find beautiful, but it can prevent us from reacting to what we don’t like with simple disbelief.
Our understanding of the psychology of taste can in turn help us to escape from the two great dogmas of aesthetics: the view that there is only one acceptable visual style or (even more implausibly) that all styles are equally valid.
Shorten the wings
The labile tastes of certain decision-makers in a company are often a great burden for designers. Too many feel themselves qualified to pass judgment. And how insensitive, how superficial these judgments often are.
Taste, believes Rams, is something that needs to be trained, since the aesthetic decisions at this level in product design are intrinsically bound to the entire form and function of the object. It would be unimaginable, for example, that the management of an aerospace company would ask the designers of a new plane to shorten the wings because they think it would make it look prettier.
It's all just geek talk
A Fragment by Riccardo MoriI’m finding that many people not only have lowered their standards with regard to the user interface, but more and more often when I bring up the subject, they seem to consider it a somewhat secondary aspect, something that’s only good for ‘geek talk’. The same kind of amused reaction laymen have to wine or coffee connoisseurs when they describe flavours and characteristics using specific lingo. Something that makes sense only to wine or coffee geeks but has little to no meaning or impact for the regular person.
The problem is that if an increasing number of people start viewing user interface design as an afterthought, or something that isn’t fundamental to the design of a product or experience — it’s all just ‘geek talk’ — then there is a reduced incentive to care about it on the part of the maker of the product.
Taste for Makers
An Essay by Paul GrahamIf there is such a thing as beauty, we need to be able to recognize it. We need good taste to make good things. Instead of treating beauty as an airy abstraction, to be either blathered about or avoided depending on how one feels about airy abstractions, let's try considering it as a practical question: how do you make good stuff?
On Love
Not knowing quite what they mean
"Do you understand all the symbolism?"
"Not really, besides its being Venus and Cupid."
"I didn't even know that, so you're one up on me. I wish I'd read more about ancient mythology," she continued. "But actually, I like looking at things and not knowing quite what they mean."
We're not children, you know
We're not children, you know.
And with these words, she placed her lips on mine and we embarked on one of the longer and more beautiful kisses mankind has ever known.
To think
Few things are as antithetical to sex as thought. Sex is instinctive, unreflective, and spontaneous, while thought is careful, uninvolved, and judgmental. To think during sex is to violate a fundamental law of intercourse.
A cruel paradox
When we look at someone (an angel) from a position of unrequited love and imagine the pleasures that being in heaven with them might bring us, we are prone to overlook a significant danger: how soon their attractions might pale if they began to love us back. We fall in love because we long to escape from ourselves with someone as ideal as we are corrupt. But what if such a being were one day to turn around and love us back? We can only be shocked. How could they be as divine as we had hoped when they have the bad taste to approve of someone like us? If in order to love we must believe that the beloved surpasses us in some way, does not a cruel paradox emerge when we witness this love returned? "If s/he really is so wonderful, how could s/he love someone like me?"
Shoes
It was perhaps a pedantic matter over which to come to such a decision, but shoes are supreme symbols of aesthetic, and hence by extension psychological, compatibility. Certain areas and coverings of the body say more about a person than others: shoes suggest more than pullovers, thumbs more than elbows, underwear more than overcoats, ankles more than shoulders.
I marshmallow you
Then I noticed a small plate of complimentary marshmallows near Chloe's elbow and it suddenly seemed clear that I didn't love Chloe so much as marshmallow her. What it was about a marshmallow that should suddenly have accorded so perfectly with my feelings toward her, I will never know, but the word seemed to capture the essence of my amorous state with an accuracy that the word 'love', weary with overuse, simply could not aspire to.
From then on, love was, for Chloe and me at least, no longer simply love, it was a sugary, puffy object a few millimeters in diameter that melts deliciously in the mouth.
A social animal
What does it mean that man is a "social animal"? Only that humans need one another in order to define themselves and achieve self-consciousness, in a way that mollusks and earthworms do not. We cannot come to a proper sense of ourselves if there aren't others around to show us what we're like.
"A man can acquire anything in solitude except a character," wrote Stendhal.
Possible lives
Watching Alice talk, light a candle that had blown out, rush into the kitchen with the plates, or brush a strand of blonde hair from her face, I found myself falling victim to romantic nostalgia, which descends whenever we are faced with those who might have been our lovers, but whom chance has decreed we will never properly know. The possibility of an alternative love story is a reminder that the life we are leading is only one of a myriad of possible lives, and it is the impossibility of leading them all that plunges us into sadness.
The threat of happiness
Dr. Saavedra had diagnosed a case of anhedonia, a disease defined by the British Medical Association as a reaction remarkably close to mountain sickness resulting from the sudden terror brought on by the threat of happiness. It was a common disease among tourists in this region of Spain, faced in these idyllic surroundings with the sudden realization that earthly happiness might be within their grasp, and prey therefore to a violent physiological reaction designed to counteract such a daunting possibility.
I don't see a wall
"I don't know, really. It's just a sense I have that ever since about the middle of September, we haven't really been communicating. It's like there's a wall between us and you're refusing to acknowledge it's there."
"I don't see a wall."
"That's what I mean. You're refusing to admit there was ever anything other than this."
"Than what?"
Romantic terrorism
Once a partner has begun to lose interest, there is apparently little the other can do to arrest the process. Like seduction, withdrawal suffers under a blanket of reticence. The very breakdown of communication is hard to discuss, unless both parties have a desire to see it restored.
This leaves the lover in a desperate situation. Honest dialogue seems to produce only irritation and smothers love in the attempt to revive it. Desperate to woo the partner back at any cost, the lover might at this point be tempted to turn to romantic terrorism, the product of irredeemable situations, a gamut of tricks (sulking, jealousy, guilt) that attempt to force the partner to return love, by blowing up (in fits of tears, rage, or otherwise) in front of the loved one. The terroristic partner knows he cannot realistically hope to see his love reciprocated, but the futility of something is not always (in love or in politics) a sufficient argument against it.
Certain things are said not because they will be heard, but because it is important to speak.
Walls
As the plane pierced through the clouds, I tried to imagine a future: a period of life was coming brutally to an end, and I had nothing to replace it with, only a terrifying absence.
What would life mean from now on? Though we continued holding hands, I knew how Chloe and I would watch our bodies grow foreign to each other. Walls would be build up, the separation would be institutionalized, I would meet her in a few months or years, we would be light, jovial, masked, dressed for business, ordering a salad in a restaurant—unable to touch what we were now revealing: the sheer human drama, the nakedness, the dependency, the unalterable loss. We would be like an audience emerging from a heart-wrenching play but unable to communicate any of the emotions they had felt inside, able only to head for a drink at the bar, knowing there was more, but unable to touch it.
In order that
No philosophy is further from the thought that what happens to us is random than psychoanalysis. I did not simply love Chloe and then she left me. I loved Chloe in order that she would leave me. It was not for the shape of her smile or the liveliness of her mind that I had chosen Chloe. It was because the unconscious, perverse casting director of my life had recognized in her a suitable character to leave the stage after inflicting the requisite amount of suffering.
The significance of love's burden
There is an Arabic saying that the soul travels at the pace of a camel. While most of our self is led by the strict demands of timetables and diaries, our soul, the seat of the heart, trails nostalgically behind, burdened by the weight of memory. If every love affair adds a certain weight to the camel's load, then we can expect the soul to slow according to the significance of love's burden.
What does wisdom counsel?
We start trying to be wise when we realize that we are not born knowing how to live, that living one's life is a skill that has to be acquired, like learning to ride a bicycle or play the piano. But what does wisdom counsel us to do? It tells us to aim for tranquility and inner peace, a life free from anxiety, fear, idolatry, and harmful passions. Wisdom teaches us that our first impulses may not always be trustworthy, and that our appetites will lead us astray if we do not train reason to separate vain from genuine needs.
Once again begun to fall
Such lessons appeared all the more relevant when Rachel accepted my invitation for dinner the following week, and the very thought of her began sending tremors through the region the poets have called the heart, tremors that I knew could have meant one thing only—that I had once again begun to fall.