In 1800, if you’d said that you wanted something ‘made by hand’, that would be meaningless - everything was handmade. But half a century later, it could be a reaction against the age of the machine - of steam and coal-smoke and ‘dark satanic mills.’ The Arts and Crafts movement proposed slow, hand-made, imperfect craft in reaction to mass-produced ‘perfection’ (and a lot of other things besides). A century later this is one reason I’m fascinated by the new luxury goods platforms LVMH and Kering, or indeed Supreme. How do you mass-manufacture, mass-market and mass-retail things whose entire nature is supposedly that they’re individual?
...we keep building tools, but also we let go. That’s part of the progression - Arts and Crafts was a reaction against what became the machine age, but Bauhaus and futurism embraced it. If the ‘metaverse’ means anything, it reflects that we have all grown up with this now, and we’re looking at ways to absorb it, internalise it and reflect it in our lives and in popular culture - to take ownership of it. When software eats the world, it’s not software anymore.
In April 2021, a series of strange phrases in journal articles piqued the interest of a group of computer scientists. The researchers could not understand why researchers would use the terms ‘counterfeit consciousness’, ‘profound neural organization’ and ‘colossal information’ in place of the more widely recognized terms ‘artificial intelligence’, ‘deep neural network’ and ‘big data’.
Further investigation revealed that these strange terms — which they dub “tortured phrases” — are probably the result of automated translation or software that attempts to disguise plagiarism. And they seem to be rife in computer-science papers.