Steve Jobs A Book by Walter Isaacson en.wikipedia.org You'll know it's thereThe Apple Marketing PhilosophyNot just in the detailsAn icon is a symbol equally incomprehensible in all human languagesIf it could save a person's life, would you find a way to make it faster?+31 More Traditional companies are losing because they mismanage software engineersEulogy for Steve Jobs“Design” is now “Product”
The informing idea of functionalism The informing idea of functionalism is what is called elegance by engineers and scientists—the notion that the best solution to a problem (whether applied to a mathematical proof, a machine, or an organizational diagram) is the most succinct. This conceit collapses the technical, the ethical, and the aesthetic, which powers the idea exponentially. Michael Sorkin, 20 Minutes in Manhattan The Nature and Aesthetics of Design functionaesthetics