How to blog An Article by Tom MacWright macwright.com Own your domain and use simple technology Never change the technology Write something on a schedule Never change the technology Things Learned Blogging blogging
Hacking is the opposite of marketing An Article by Tom MacWright macwright.com One of my favorite definitions of “hacking” is the creative reuse of tools for new and unexpected purposes. Hacking is using your email account as a hard drive, using your bicycle seat to open a beer, using Minecraft’s red bricks to create a calculator in the game. The opposite of hacking is marketing. Marketing tells you that this particular non-stick pan is the pan you’ll use to make omelettes, and you’ll do it in the morning dressed in fashionable clothing in a nice kitchen. It includes a photo and inspirational copywriting to drive this home. Marketing dictates a style, context, and purpose for even the most general-purpose products. This narrative needs to be specific so that you can readily imagine it: it’s you, in an Airbnb, laughing with friends. All sorts of ways to use the machineIn ways you didn't anticipateStretching the product toolsadvertisingcreativityutility
The return of fancy tools An Article by Tom MacWright macwright.com Technology is seeing a little return to complexity. Dreamweaver gave way to hand-coding websites, which is now leading into Webflow, which is a lot like Dreamweaver. Evernote give way to minimal Markdown notes, which are now becoming Notion, Coda, or Craft. Visual Studio was “disrupted” by Sublime Text and TextMate, which are now getting replaced by Visual Studio Code. JIRA was replaced by GitHub issues, which is getting outmoded by Linear. The pendulum swings back and forth, which isn’t a bad thing complexitysimplicitytoolssoftwaretechnologynotetaking
Picking better names for variables, functions, and projects An Article by Tom MacWright macwright.com Avoid weasel words Follow patterns religiously Don’t cheap out on characters Call things the same thing Don’t name internal projects When things change, change their names namescode
The Pleasure of Observing An Essay from Field Notes on Science and Nature by George B. Schaller AbbreviationBeyond dry factsA study should persistPrecious intangible valuesIndependent fragments of existence+1 More
Abbreviation I generally do not like to abbreviate behavioral notes. An important detail may be ignored or considered irrelevant and discarded because it lacks a discrete category on the list. It is often an anecdotal event that offers special insight.
Beyond dry facts If one has a personal knowledge of the individual animals being studied, observations in field notes cease to be impersonal, and an observer’s empathy can lead beyond dry facts to better intuition and insight.
A study should persist Since we cannot interview the subject, we can only infer the past from the present. Ideally, a study should persist for at least the life span of an animal. research
Independent fragments of existence You cannot divide me into independent fragments of existence. — The Last Panda, 1993 identity
Panda routes Show image 0 Show image 1 A detailed route of a panda foraging on bamboo shoots, showing the number of shoots eaten and droppings deposited (black spots) on May 31, 1982.