The Cycle of Goodness An Idea by Tadao Yoshida ykknorthamerica.com The CYCLE OF GOODNESS® is the corporate philosophy established by YKK’s founder, Tadao Yoshida, who believed that “no one prospers without rendering benefit to others.” It expresses the basic belief of the YKK Group. Tadao Yoshida firmly believed that business belongs to society. As an important member of society, a company survives through coexistence. When the benefits are shared, the value of the company’s existence will be recognized by society. When pursuing his business, Mr. Yoshida was most concerned with that aspect and would find a path leading to mutual prosperity. He believed that using ingenuity and inventiveness in business activities and constantly creating new value would lead to the success of clients and business partners and make it possible to contribute to society. This type of reasoning is referred to as the CYCLE OF GOODNESS® and has always served as the foundation of our business activities. Why YKK zippers are the brown M&Ms of product design goodnesssocietybusiness
The Pleasure of Observing An Essay from Field Notes on Science and Nature by George B. Schaller AbbreviationBeyond dry factsA study should persistPrecious intangible valuesIndependent fragments of existence+1 More
Abbreviation I generally do not like to abbreviate behavioral notes. An important detail may be ignored or considered irrelevant and discarded because it lacks a discrete category on the list. It is often an anecdotal event that offers special insight.
Beyond dry facts If one has a personal knowledge of the individual animals being studied, observations in field notes cease to be impersonal, and an observer’s empathy can lead beyond dry facts to better intuition and insight.
A study should persist Since we cannot interview the subject, we can only infer the past from the present. Ideally, a study should persist for at least the life span of an animal. research
Independent fragments of existence You cannot divide me into independent fragments of existence. — The Last Panda, 1993 identity
Panda routes Show image 0 Show image 1 A detailed route of a panda foraging on bamboo shoots, showing the number of shoots eaten and droppings deposited (black spots) on May 31, 1982.