Ensuring Excellence An Article by Marty Cagan www.svpg.com …in so many of the best product companies there is an additional dimension that goes beyond individual empowered product teams, and even goes beyond achieving business results. It has to do with ensuring a level of what I’ll refer to here as “excellence” although that is clearly a very ambiguous term. Over the years, this concept has been referred to by many different names, always necessarily vague, but all striving to convey the same thing: “desirability,” “aha moments,” “wow factor,” “magic experiences,” or “customer delight,” to list just a few. The concept is that an effective product that achieves results is critical, but sometimes we want to go even beyond that, to provide something special. Maybe it’s because we believe this is needed to achieve the necessary value. Maybe it’s because the company has built its brand on inspiring customers. Often this dimension shows up most clearly in product design, where functional, usable but uninspiring designs can often achieve our business results, but great design can propel us into this realm of the inspiring. Do they really need it? qualitycraftproductssoftware
The Nature of Product An Article by Marty Cagan www.svpg.com Too many product managers and product designers want to spend all their time in problem discovery, and not get their hands dirty in solution discovery – the whole nonsense of “product managers are responsible for the what and not the how.” On GreatnessOne Of Us uxproductsproblemsdesign
Product vs. Feature Teams An Article by Marty Cagan svpg.com This article is certain to upset many people. Empowered product teamsViability, usablity, feasibilityWhat went wrong? featuressoftwareagile
Silicon Valley Product Group A Website by Marty Cagan svpg.com The best companies go about building great products differently. Silicon Valley Product Group (SVPG) was created to share lessons learned and best practices about how to build innovative products customers love softwareleadership
Structure, Substructure, and Superstructure An Essay from A Search for Structure by Cyril Stanley Smith The monotonous perfectionOn beauty bareIn a mass of large bubblesThe role of history in structuresA kind of moiré pattern+1 More
The monotonous perfection The mathematical physicist must simplify in order to get a manageable model, and although his concepts are of great beauty, they are austere in the extreme, and the more complicated crystal patterns observed by the metallurgist or geologist, being based on partly imperfect reality, often have a richer aesthetic content. Those who are concerned with structure on a super atomic scale find that there is more significance and interest in the imperfections in crystals than in the monotonous perfection of the crystal lattice itself. imperfectionsaesthetics
In a mass of large bubbles The froth, therefore, though lacking long-range symmetry, nevertheless has very definite rules as to its composition. It is pleasing in appearance because the eye senses this interplay between regularity and irregularity. symmetry
The role of history in structures Although the ideal crystal lattice of a substance at equilibrium depends only on its composition and temperature, all other aspects of the structure of a given bit of polycrystalline matter depends upon history…the manner in which the crystals impinge to produce the grain boundary as a new element of structure which itself changes shape in accordance with its properties and the particular local geometry resulting from historical accidents. Far more complex, but in principle similar, things occur in biological and social organizations. evolutiongrowth
A kind of moiré pattern Everything that we can see, everything that we can understand, is related to structure, and, as the gestalt psychologists have so beautifully shown, perception itself is in patterns, not fragments. All awareness or mental activity seems to involve the comparison of a sense or thought pattern with a preexisting one, a pattern formed in the brain’s physical structure by biological inheritance and the imprint of experience. Could it be that aesthetic enjoyment is the formation of a kind of moiré pattern between a newly sensed experience and the old; between the different parts of a sensed pattern transposed in space and in orientation and with variations in scale and time by the marvelous properties of the brain? It is what is left over when what is expected has been canceled out. structureaestheticsperception
From a roving viewpoint There is a kind of indeterminacy, quite different in essence from the famous principle of Heisenberg but just as effective in limiting our knowledge of nature, which lies in the fact that we can neither consciously sense nor think of much at any one moment. Understanding can only come from a roving viewpoint and sequential changes of scale of attention. Up and Down the Ladder of Abstraction attentionunderstanding