A Tractate on Japanese Aesthetics A Book by Donald Richie www.goodreads.com Listings and jottingsProcess vs. productWe have been given a standardMerely ornateNo words to describe+4 More
A ritual of unpacking I love the process of unpacking something. You design a ritual of unpacking to make the product feel special. Packaging can be theater, it can create a story. Jonathan Ive, Steve Jobs The Apple Marketing Philosophy ritual