society
The one reveals a subject and the other reveals an algorithm
We live in the aftermath
From consumption to production
Management and manipulation of fear
To create noblemen and kings
Cupcakes and froyo
Consumption
The proponents of technology in the 1840s were very enthusiastic about replacing workers with machines. But somehow I find no indication that they realized that while production could be carried out with few workers and still run to high outputs, buyers would be needed for those outputs. The realization that though the need for workers decreased, the need for purchasers could increase, did not seem to be part of the discourse on the machinery question. Since then, however, technology and its promoters have had to create a social institution – the consumer – in order to deal with the increasingly tricky problem that machines can produce but it is usually people who consume.
Millennials and Gen. Z
I made a prediction on Twitter on February 6th: If Millennials (b. 1980 – 2000) were the premium mediocre generation, Gen Z (b. 2000 – 2020) is going to be the domestic cozy generation.
Premium Mediocre vs. Domestic Cozy
Premium mediocre seeks to control its narrative. Domestic cozy is indifferent both to being misunderstood and being ignored.
Instagram, Tinder, kale salads, and Urban Outfitters are premium mediocre. Minecraft, YouTube, cooking at home, and knitting are domestic cozy. Steve Jobs represented the premium that premium mediocrity aspired towards. Elon Musk represents the relaxed-playfulness-amidst-weirdness at the heart of domestic cozy.
Premium mediocre looks outward with a salesman affect, edgy anxiety bubbling just below the surface. Domestic cozy looks inward with a relaxed affect. A preternaturally relaxed affect bordering on creepy. One best embodied by the rise of the ASMR-like sensory modality (which even the NYT has noticed) that has come to be known as oddly satisfying.
Premium mediocrity is the same everywhere, every patch of domestic cozy is domestic cozy in its own way.
We infantilize ourselves
Here in the US, we expect government and law to be our conscience. Our superego, you could say. It has something to do with liberal individualism, and something to do with capitalism, but I don't understand much of the theoretical aspect—what I see is what I live in. Americans are in a way crazy. We infantilize ourselves. We don't think of ourselves as citizens—parts of something larger to which we have profound responsibilities. We think of ourselves as citizens when it comes to our rights and privileges, but not our responsibilities. We abdicate our civic responsibilities to the government and expect the government, in effect, to legislate morality.
The Real World of Technology
A Lecture by Ursula M. FranklinThis is Water
A Speech by David Foster WallaceMan in the Middle: The Designer
A Book by C. Wright MillsThe Waste Land
A Poem by T.S. EliotBuilder Brain
An Essay by Charlie WarzelThe Builder mindset often eschews policy completely and focuses on the macro issues, rather than the micro complexities. It is a mindset that seeks to find very elaborate, hypothetical-but-definitely-paradigm-shifting, futuristic technology to fix current problems, instead of focusing on a series of boring-sounding and modest reforms that might help people now.
…The worst version of Builder mentality is that their dreams become reality, but instead of maintaining their creations, they simply move onto the next Big Thing, leaving others to deal with the mess they’ve made.
evermore, and other beautiful things
An Article by Linus the SephistIf all evidence of civilization on Earth was destroyed, and humans had to re-build society from the ground up, what would be different? Feynman reckons that pivotal scientific moments, like the discovery of the atom, will still happen in the same way. Perhaps mathematics will be similarly rediscovered.
Someone told me once in response to this question, no artwork would ever be recreated. The art we create – music, stories, dance, film – isn’t a fundamental element of the universe, or even of humanity. It’s unique to each artist. If you choose to create art, you leave something in the world that has never had a chance to exist before, and will never again have a chance to exist. There will never be another Beatles or Studio Ghibli or Picasso. Art, in its infinite variations of originality, is cosmically unique in a way the sciences will never be. Art immortalizes human experiences that would otherwise vanish in time.
The Third Way
An Article by Kevin KellyBut all the civilized cities of the world were also filled with third places that people loved. Not quite private, not quite public, these third places were intimate but open to anyone. Like settling down at a table at a cafe. It felt like your space, but you were not the landlord. They were public, open spaces that you could “own” for a while.
…We need a new third category of work — something between “employee” and “not an employee”—that encompasses digital gig laborers. AirBnB is neither a hotel, nor a private resident. It is a third thing, and we need to create a new category to deal with it…This is the era of the third way.
Class 1 / Class 2 Problems
An Article by Kevin KellyThere are two classes of problems caused by new technology. Class 1 problems are due to it not working perfectly. Class 2 problems are due to it working perfectly.
...Class 1 problems arise early and they are easy to imagine. Usually market forces will solve them. You could say, most Class 1 problems are solved along the way as they rush to become Class 2 problems. Class 2 problems are much harder to solve because they require more than just the invisible hand of the market to overcome them.
...Class 1 problems are caused by technology that is not perfect, and are solved by the marketplace. Class 2 problems are caused by technology that is perfect, and must be solved by extra-market forces such as cultural norms, regulation, and social imagination.
Stepping out of the firehose
An Article by Benedict EvansIn 1800, if you’d said that you wanted something ‘made by hand’, that would be meaningless - everything was handmade. But half a century later, it could be a reaction against the age of the machine - of steam and coal-smoke and ‘dark satanic mills.’ The Arts and Crafts movement proposed slow, hand-made, imperfect craft in reaction to mass-produced ‘perfection’ (and a lot of other things besides). A century later this is one reason I’m fascinated by the new luxury goods platforms LVMH and Kering, or indeed Supreme. How do you mass-manufacture, mass-market and mass-retail things whose entire nature is supposedly that they’re individual?
...we keep building tools, but also we let go. That’s part of the progression - Arts and Crafts was a reaction against what became the machine age, but Bauhaus and futurism embraced it. If the ‘metaverse’ means anything, it reflects that we have all grown up with this now, and we’re looking at ways to absorb it, internalise it and reflect it in our lives and in popular culture - to take ownership of it. When software eats the world, it’s not software anymore.
The Cycle of Goodness
An Idea by Tadao YoshidaThe CYCLE OF GOODNESS® is the corporate philosophy established by YKK’s founder, Tadao Yoshida, who believed that “no one prospers without rendering benefit to others.” It expresses the basic belief of the YKK Group. Tadao Yoshida firmly believed that business belongs to society. As an important member of society, a company survives through coexistence. When the benefits are shared, the value of the company’s existence will be recognized by society. When pursuing his business, Mr. Yoshida was most concerned with that aspect and would find a path leading to mutual prosperity. He believed that using ingenuity and inventiveness in business activities and constantly creating new value would lead to the success of clients and business partners and make it possible to contribute to society. This type of reasoning is referred to as the CYCLE OF GOODNESS® and has always served as the foundation of our business activities.
Life as Protest
A Fragment by Craig ModI’ve written this before but I constantly need to remind myself of it, so, once again: A certain kind of work, lifestyle, mode of living — in and of itself — is protest. That is, work that is curious and rigorous is implicitly an antipode to didactic, shallow bombastity. It is inherently an archetype against bullshit. That to be committed to this work or life of rigor (be it rigor focused on “art” or, as they say in Japanese, sakuhin, or family or athleticism or whatever), and to share it with the world is to opt-out of being paralyzed by idiocy, and help others who may be paralyzed find a path back to whatever fecundity of life it is that they deserve.
Premium Mediocre
An Article from Ribbonfarm by Venkatesh Rao
Several Short Sentences About Writing
Here, in short, is what I want to tell you.
Know what each sentence says,
What it doesn't say,
And what it implies.
Of these, the hardest is knowing what each sentence actually says.
Sonorisms V
Leave space between them for the things that words can't really say.
To suggest more than the words seem to allow.
Perhaps it renames the world.
The Anxiety of Sequence.
It was all change until the very last second.
The debris of someone else's thinking.
You'll never run out of noticings.
Names that announce the whatness of the world.
What were you trying to protect?
You were protecting the memory.
The tyranny of what exists.
Do any of them sound first?
It sets an echo in motion.
Try writing for the reader in yourself.
So call it "perfection enough".
Toward the name of the world—yours to discover.Both models are completely useless
In your head, you'll probably find two models for writing.
One is the familiar model taught in high school and college—a matter of outlines and drafts and transitions and topic sentences and argument.The other model is its antithesis—the way poets and novelists are often thought to write.
Words used to describe this second model include "genius", "inspiration", "flow", and "natural", sometimes even "organic".Both models are useless.
I should qualify that sentence.
Both models are completely useless.The shape of the sentence
You've been taught to overlook the character of the prose in front of you in order to get at its meaning.
You overlook the shape of the sentence itself for the meaning it contains,
Which means that while you were reading,
All those millions of words passed by
Without teaching you how to make sentences.The Anxiety of Sequence
Much of what's taught under the name of expository writing could be called "The Anxiety of Sequence."
Its premise is this:
To get where you're going, you have to begin in just the right place
And take the proper path,
Which depends on knowing where you plan to conclude.You can get anywhere from anywhere
And if you can get anywhere from anywhere,
You can start anywhere
And end anywhere.
There is no single necessary order.Significant everywhere
Writing isn't a conveyor belt bearing the reader to "the point" at the end of the piece, where the meaning will be revealed.
Good writing is significant everywhere,
Delightful everywhere.It was all change until the very last second
Every work of literature is the result of thousands and thousands of decisions.
Intricate, minute decisions—this word or that, here or where, now or later, again and again.
It's the living tissue of a writer's choices,
Not the fossil record of an ancient, inspired race.Attention requires a cunning passivity.
A renaming of the already named
A true metaphor is a swift and violent twisting of language,
A renaming of the already named.
It's meant to expire in a sudden flash of light
And to reveal—in that burst of illumination—
A correspondence that must be literally accurate.The debris of someone else's thinking
A cliché isn't just a familiar, overused saying.
It's the debris of someone else's thinking.How each sentence got that way
When the work is really complete, the writer knows how each sentence got that way.
This small internal quaver
Pay attention now:
No matter how much you know or learn about syntax, grammar, or rhetoric,
This small internal quaver, this inner disturbance,
Is the most useful evidence you'll ever get.
Someday, you'll be able to articulate what causes it.
But for now, what's important is to notice it.
Noticing is always the goal....the faint vertigo caused by an ambiguity you can't quite detect.
What matter is what it points to.
Find out what's causing it and fix it
Even if you're not sure how.The urge to be done
"Flow" is often a synonym for ignorance and laziness.
It's also a sign of haste, the urge to be done.Talking and writing
Talking is natural.
Writing is not.It may seem strange that the manual dexterity needed to hold a pencil—or use a keyboard—comes later than the lingual and mental dexterity needed to speak.
But it does.What were you trying to protect?
As the piece evolves, you try to protect those original, effusive sentences.
Only to realize, at last, that what you're writing won't come together until they've been removed or revised.What were you trying to protect?
The memory of the excitement you felt when those words "came to you."
(Where did they "come" from?)
You were protecting the memory
of the excitement of really concentrating,
of paying close attention to your thoughts and, perhaps, your sentences,
the excitement of feeling the galvanic link between language and thought.The discoveries you make in the making
Style is an expression of the interest you take in the making of every sentence.
It emerges, almost without intent, from your engagement with each sentence.
It's the discoveries you make in the making of the prose itself.Where ambiguity rules, there is no "style"—or anything else worth having.
Pursue clarity instead.
In the pursuit of clarity, style reveals itself.The virtue of already existing
It can be overwhelming—the inertia of the paragraphs and pages you've already composed, the sentences you've already written,
No matter how rough they are.Whether you love what you've written or not,
Those sentences have the virtue of already existing,
Which makes them better than sentences that don't exist.
Or so it seems.Composition and revision
Revise at the point of composition.
Compose at the point of revision.
Think of composition and revision as the same thing.Squander your material
Squander your material.
Don't ration it, saving the best for last.
You don't know what the best is.
Or the last.Do any of them sound first?
Just try out some sentences.
Lots of them.
See how they sound.
Do any of them sound first?You're holding an audition.
Many sentences will try out.
One gets the part.We have testimony
Proof is for mathematicians.
Logic is for philosophers.
We have testimony.When you're interested in what you're working on
It's never hard to work when you're interested in what you're working on.
But what if you hate what you're working on?
It helps to examine the content of your loathing.
What is it you hate?The work selects its audience
Imagine a cellist playing one of Bach's solo suites.
Does he consider his audience?
(Did Bach, for that matter?)
Does he play the suit differently to audiences
Of different incomes and educations and social backgrounds?
No. The work selects its audience.