content
Raw size isn't enough
Content as value
A web of books
Rewarding Curation
An Article by Wesley Aptekar-CasselsSomething interesting about the design of Twitter is that it doesn’t have much of a way of rewarding curation, only authorship.
...I’m inclined to think that the mechanisms of distribution of information are very important, and I think figuring out ways to reward good curation is probably an important thing.
...I don’t really know what the solution is here, but I do think that finding and curating good links and bits of information is useful, and something that should be rewarded more than it currently is.
The McClusky Curve
An Article by Shawn WangHe coined this thing, which I call the McClusky Curve… So if you go first, you want to either be first in the cycle or you want to go later and add a very differentiated, deeper, in depth take that nobody else has where you’re adding value to the conversation.
But if you go anywhere in the middle, you’re just in the noise.
...I think this is the fundamental tension to staying relevant to the discussion, and therefore growing your readership. Your creation process needs to generate some mix of timely vs insightful, yet of course the worst of all is to try to do both and end up with neither.
Care for the Text
An Article by Robin RendleWhenever I’m stuck pondering the question: "How do I make this website better?" I know the answer is always this: Care for the text.
Without great writing, a website is harder to read, extremely difficult to navigate, and impossible to remember. Without great writing, it’s hardly a website at all. But it’s tough to remember this day in and day out—especially when it’s not our job to care about the text—yet each and every <p> tag and <button> element is an opportunity for great writing. It’s a moment to inject some humor or add a considerate note that helps people.
…These are the details that make a good website great.
All websites are just digital movie theaters now
An Article by Ryan BroderickIf I had to guess where this is all going, I’d say that what an internet platform is actually has already permanently shifted. Instead of apps trying to dominate specific features — a platform for video, a platform for expiring content, a platform for connecting social networking, a platform for livestreaming, a platform for resumes — we’ve already entered a new era of online networks where they all will essentially offer the same services and instead, focus increasingly on specific demographics.
Safari 15 isn't bad, just misunderstood
An Article by Jeff KirvinWhat I see in Safari 15 is the first steps into a new design language for iOS, one prioritizing adaptive, contextual interfaces. Ever since the move to the new “all screen” iPhone X design, content has been king on iOS, and Apple has been removing more and more user chrome. This is the next step on that journey.
What's Wrong With This Model?
What's wrong with the rational model
- We Don’t Really Know the Goal When We Start
- We Usually Don’t Know the Decision Tree – We Discover It as We Go
- The Nodes Are Really Not Design Decisions, but Tentative Complete Designs
- The Goodness Function Cannot be Evaluated Incrementally
- The Desiderata and Their Weightings Keep Changing
- The Constraints Keep Changing
Deciding what to design
We Don’t Really Know the Goal When We Start
The most serious model shortcoming is that the designer often has a vague, incompletely specified goal, or primary objective. In such cases, the hardest part of design is deciding what to design.
I came to realize that the most useful service I was performing for my client was helping him decide what he really wanted.
Today, we recognize that rapid prototyping is an essential tool for formulating precise requirements. Not only is the design process iterative; the design-goal-setting process is itself iterative. Knowing complete product requirements up front is a quite rare exception, not the norm. Therefore, goal iteration must be considered an inherent part of the design process.
Evaluating goodness
The Goodness Function Cannot be Evaluated Incrementally
The Rational Model assumes that design involves a search of the decision tree, and that at every node, one can evaluate the goodness function of several downward branches. In fact, one cannot in general do this without exploring all the downward branches to all their leaves, which is possible in principle, but leads to a combinatorial explosion of alternatives in practice.
Changing constraints
The Constraints Keep Changing
The explicit listing of known constraints in the design program helps here. The designer can periodically scan the list, asking, “Can this constraint now be removed because the world has changed? Can it be entirely circumvented by working outside the design space?”
They just don't work that way
Perhaps the most devastating critique of the Rational Model, although perhaps the hardest to prove, is that most experienced designers just don’t work that way.
“Conventional wisdom about problem-solving seems often to be contradicted by the behavior of expert designers. Empirical studies of design activity have frequently found ‘intuitive’ features of design ability to be the most effective and relevant to the intrinsic nature of design. Some aspects of design theory, however, have tried to develop counter-intuitive models and prescriptions for design behavior.” — Nigel Cross
We must outgrow it
Why all this fuss about the process model? Does the model we and others use to think about our design process really affect our designing itself? I believe it does. I believe our inadequate model and following it slavishly lead to fat, cumbersome, over-features products and also to schedule, budget, and performance disasters.
The Rational Model, in any of its forms, leads us to demand up-front statements of design requirements. It leads us to believe that such can be formulated. It leads us to make contracts with one another on the basis of enshrined ignorance. A more realistic process model would make design work more efficient, obviating many arguments with clients and much rework.
The Waterfall Model is wrong and harmful; we must outgrow it.