The Book of Tea A Book by Okakura Kakuzō In the teacupThe greatness of little thingsThe reality of the buildingWhat a tempest in a teacup!To bring out its noblest qualities+19 More tea
A ritual of unpacking I love the process of unpacking something. You design a ritual of unpacking to make the product feel special. Packaging can be theater, it can create a story. Jonathan Ive, Steve Jobs The Apple Marketing Philosophy ritual