The Usefulness of Useless Knowledge An Essay by Abraham Flexner press.princeton.edu A curious factRoaming and capriciousUseFreedomThe Institute for Advanced Study+2 More The research agendaThe technology shelf knowledgelearningdiscoveryprogressexperiments
A ritual of unpacking I love the process of unpacking something. You design a ritual of unpacking to make the product feel special. Packaging can be theater, it can create a story. Jonathan Ive, Steve Jobs The Apple Marketing Philosophy ritual