On the opposite bank of the Sumida River lies the Asahi Beer headquarters (1989), a strange building with a golden sculpture mounted on top of a granite-plated black box. It was designed by Philippe Starck, and completed in 198g when the Japanese economy was still going strong. The sculpture, with no clearly defined use, is a clear representation of its time. Today, the building is known as the 'golden poo', a reference to the shape of its crowning object.
To build a folly is essentially to do something a second time, something at an inopportune moment. That something is always the memory of something forgotten, about which we can paradoxically say "There it is again."
Follies were misunderstood, purposeless constructions. They were often only small, extravagant gestures in a garden, easily whisking off the imagination to distant lands, a sort of time capsule built to awaken the memory and induce surprise in passers-by. They marked locations, organized secondary paths in a park, or simply predicted the arrival of better times—a demarcation, a sacred spot, a mysterious trail, a hill whose tragic rocky nature begged for a tower, a party, or the arrival of summer.
“It is demonstrably true that things cannot be other than as they are. For, everything having been made for a purpose, everything is necessarily for the best purpose.” — Professor Pangloss
They mourn, but smile at length; and, smiling, mourn:
The tree will wither long before it fall:
The hull drives on, though mast and sail be torn;
The roof-tree sinks, but moulders on the hall
In massy hoariness; the ruined wall
Stands when its wind-worn battlements are gone;
The bars survive the captive they enthral;
The day drags through though storms keep out the sun;
And thus the heart will break, yet brokenly live on.