In 1923 Kandinsky proposed a universal correspondence between the three elementary shapes and the three primary colors: the dynamic triangle is inherently yellow, the static square is intrinsically red, and the serene circle is naturally blue.
The series ▲■● represents Kandinsky’s attempt to prove a universal correlation between color and geometry; it has become one of the most famous icons of the Bauhaus. Kandinsky conceived of these colors and shapes as a series of oppositions: yellow and blue represent the extremes of hot/cold, light/dark, and active/passive, while red is the intermediary between them. The triangle, square, and circle are graphic equivalents of the same polarities.
In March 2021, I went through a fun self-imposed experiment: no emoji for 2 weeks. Not on social media, not in private messages, not even as Slack or Discord reactions. No emoticon either: the goal was to communicate without illustrations, only with words. I did a semi-rigorous (a.k.a. half-assed) diary study, taking notes on my feelings and behaviour.
Yamamoto Sanehiko, president of the Kaizo publishing house, told me of something that happened when he escorted Dr. Einstein on a trip to Kyoto. As the train neared Ishiyama, Einstein looked out the window and remarked, "Now that is terribly wasteful." When asked what he meant, Einstein pointed to an electric lamp burning in broad daylight.
And the truth of the matter is that Japan wastes more electric light than any Western country except America.