The greatness of little things Those who cannot feel the littleness of great things in themselves are apt to overlook the greatness of little things in others. Okakura Kakuzō, The Book of Tea greatnesswisdom
The aspiration for quality To arouse the aspiration for quality and make good on it, the organization itself has to be well crafted in form. It needs, like Nokia, open information networks; it has to be willing to wait, as Apple is, to bring its products to market until they are really good. Richard Sennett, The Craftsman On TasteMore profitable and a better buy workquality