Open Transclude for Networked Writing An Essay by Toby Shorin subpixel.space Not an accumulation of factsMore that can be doneOpen Transclude Designing Synced Blocks informationwritinghypermedia
Quotebacks A Tool by Tom Critchlow & Toby Shorin quotebacks.net Quotebacks brings structured discourse to blogs and personal websites. Quotebacks makes it easy to reference content and create dialogue with other sites by turning snippets of text into elegant, self-contained blockquote components. hypermediawwwblogging
Building for the Culture An Article by Toby Shorin subpixel.space Cultural relevanceWhy don't we have any users?
COVID and cascading collapses An Article by Benedict Evans www.ben-evans.com The Wile E. Coyote Effect
The Wile E. Coyote Effect I’ve been looking at this chart a lot over the past few weeks. It shows us that print ad budgets were doing just fine all the way though the first decade or more of the consumer internet. There was even a little spike upward for the Dotcom bubble. Then the financial crisis and recession of 2008/9 caused a step change down, but when the crisis was over the budgets didn’t come back. Instead, the market had been reset, and budgets have been falling steadily ever since. You might call this the Will E Coyote effect - you’ve run off the cliff, or the cliff has disappeared from under you, but there’s a brief moment while your legs windmill in the air before gravity kicks in. It can take a while for the inevitable to happen, but then, as Lenin pointed out, you get a decade of inevitable in a week. When decades happen business