The Cycle of Goodness An Idea by Tadao Yoshida ykknorthamerica.com The CYCLE OF GOODNESS® is the corporate philosophy established by YKK’s founder, Tadao Yoshida, who believed that “no one prospers without rendering benefit to others.” It expresses the basic belief of the YKK Group. Tadao Yoshida firmly believed that business belongs to society. As an important member of society, a company survives through coexistence. When the benefits are shared, the value of the company’s existence will be recognized by society. When pursuing his business, Mr. Yoshida was most concerned with that aspect and would find a path leading to mutual prosperity. He believed that using ingenuity and inventiveness in business activities and constantly creating new value would lead to the success of clients and business partners and make it possible to contribute to society. This type of reasoning is referred to as the CYCLE OF GOODNESS® and has always served as the foundation of our business activities. Why YKK zippers are the brown M&Ms of product design goodnesssocietybusiness
City districts Districts have to help bring the resources of a city down to where they are needed by street neighborhoods, and they have to help translate the experiences of real life, in street neighborhoods, into policies and purposes of their city as a whole. And they have to help maintain an area that is usable, in a civilized way, not only for its own residents but for other users—workers, customers, visitors—from the city as a whole. To accomplish these functions, an effective district has to be large enough to count as a force in the life of the city as a whole. The “ideal” neighborhood of planning theory is useless for such a role. A district has to be big and powerful enough to fight city hall. Nothing less is to any purpose. Jane Jacobs, The Death and Life of Great American Cities Paths, edges, districts, nodes, landmarks