Shawn Wang
100 Bytes of CSS to look great everywhere
An Article by Shawn Wanghtml { max-width: 60ch; padding: 1.5rem; margin: auto; line-height: 1.5rem; font-size: 24x; }
Metrics have a strange hold on the imagination
A Fragment by Shawn WangOnce in place, metrics have a strange hold on the imagination: I've seriously had a CTO carelessly reject my genuine idea out of hand because "it doesn't help OKRs", the same OKRs we previously agreed should not describe all that we do.
I agree with Amir Shevat that we should "do the right things over the easy to measure things."
The Genius of Apple's Name
An Article by Shawn WangIt's easy to have strong opinions about stuff only developers see since user validation is just asking people like yourself. It's much harder to name something consumer facing. Here are some useful rules I gleaned from Apple:
- Two syllables max
- Familiar English word - literal 5 year olds can spell and pronounce it right
- Starts with A - useful for alphabetical sort. Amazon did this too
- Name leads to easy logo/swag/branding ideas
- Evoke aspirational qualities - knowledge, health, nature
Don't Rush to Simplicity
An Article by Shawn WangYou've probably heard this story before:
A businessman finds a fisherman, who is living an idyllic, peaceful life by the sea.
He laughs and tells the fisherman how to get rich instead.
The fisherman asks him what he will do after he gets rich.
He replies that he would retire to an idyllic, peaceful life by the sea.There's supposed to be a deep life lesson in there, but it's always felt insincere to me.
To me it is better to have reached the heights of a career, or suffered an epic defeat, even if I do end up in the same place as everyone else in the end.
To me simplicity is made more beautiful when understood through a long personal struggle with complexity. When I can dance with it, having turned a mighty nemesis into an old friend, and teach others to do the same.
Better to have loved and lost, than never to have loved at all.
80/20 is the new Half-Ass
An Article by Shawn WangThe Pareto Principle is making you lazy.
Let me be more precise: The Pareto distribution is a useful model of power law effects in real life. But people are using it poorly, primarily as an excuse to be lazy.
...People forget that the devil is in the details. The first 20% everyone knows to say on Twitter. The remaining 80% is the ugly, nasty, hacky, unglamorous shit nobody talks about unless you've got time to sweat the details.
Rethinking Repair
This chapter is an exercise in broken world thinking. It asks what happens when we take erosion, breakdown, and decay, rather than novelty, growth, and progress, as our starting points in thinking through the nature, use, and effects of information technology and new media.
The modern infrastructural ideal
The form and possibility of the "modern infrastructural ideal" is increasingly under threat, as cracks (sometimes literal ones) show up in our bridges, our highways, our airports, and the nets of our social welfare systems. For these and other reasons, broken world thinking asserts that breakdown, dissolution, and change, rather than innovation, development, or design as conventionally practices and thought about are the key themes and problems facing new media and technology scholarship today.
Attached to this, however, comes a second and more hopeful approach: namely, a deep wonder and appreciation for the ongoing activities by which stability (such as it is) is maintained, the subtle arts of repair by which rich and robust lives are sustained against the weight of centrifugal odds, and how sociotechnical forms and infrastructures, large and small, get not only broken but restored, one not-so-metaphoric brick at a time.
The fulcrum of these two worlds
Here, then, are two radically different forces and realities. On one hand, a fractal world, a centrifugal world, and always-almost-falling-apart world. On the other, a world in constant process of fixing and reinvention, reconfiguring and reassembling into new combinations and new possibilities...the fulcrum of these two worlds is repair.
A creature of bones, not words
In building connections, [articulation work] builds meaning and identity, sorting out ontologies on the fly rather than mixing and matching between fixed and stable entities. Articulation lives first and foremost in practice, not representation; as its proper etymology suggests, it's a creature of bones, not words. When articulation fails, systems seize up, and our sociotechnical worlds become stuff, arthritic, unworkable.
The world is always breaking
So the world is always breaking; it's in its nature to break.
A side that goes unrecognized
Edward Burtynsky, Shipbreaking #4.
Burtynsky's [shipbreaking] photos tell us important things about the themes of breakdown, maintenance, and repair raised here. The first is the extent to which such work is rendered invisible under our normal modes of picturing and theorizing technology. Burtynsky's photos share, in exquisite detail, a side or moment of technological life that goes for the most part unrecognized.
If we are to understand maintenance, repair, and technology more broadly, scenes such as Burtynsky's must be made empirically and conceptually familiar, even normal.
Turned into other things
Ask yourself this: for all the representations of great ships in history you've encountered, at what times and in what forms have you seen such vessels? In almost every instance it will be at moments of birth, or at the heights of strength and glory: the christening before the maiden voyage, rounding the cape, facing down the Spanish fleet, and so on. But what happens (or happened) to these ships? Save for the special cases of hostile sinking, shipwreck, or honorable retirement and preservation, it was this: they were disassembled, repurposed, stripped, and turned into other things.
An engine of technological difference
Whether at the level of national "technological styles" that shape and differentiate the nature of "same" technologies in different national contexts, or the simple but consequential variations by which industrial commodities are brought into, enlivened, and sustained within the circumstances of individual homes and lives, repair may constitute an important engine by which technological difference is produced and fit is accomplished.
The internet grew by breaking
The Internet grew by breaking, bumping up against the limits of existing protocols and practices and working around them, leaving behind almost by accident some of the properties that we now enumerate as key and distinctive virtues of the Internet as infrastructural form. Far from being a generalized cultural tendency or a property of individual minds, innovation in the technology space, as in culture more generally, is therefore organized around problems. This makes innovation simultaneously specific and in some measure collective in nature. And its engine is breakdown and repair.
What the fixer knows
Can repair sites and repair actors claim special insight or knowledge, by virtue of their positioning vis-à-vis the worlds of technology they engage? Can the fixer know and see different things—indeed, different worlds—than the better-known figures of "designer" or "user"?
Tool-being
Take Heidegger's notion of "tool-being", built around the central distinction between tools that are "ready-to-hand" versus "present-at-hand".
In the former state, technologies function as anticipated, do and stay where they're supposed to, and therefore sink below the level of conscious reflection. In the latter, the material world resists, obstructs, or frustrates action, and therefore calls attention to itself (precisely because we must now work to figure out and overcome barriers in our no-longer seamless world).
An ethics of mutual care
Foregrounding maintenance and repair as an aspect of technological work invites not only new functional but also moral relations to the world of technology. It references what is in fact a very old but routinely forgotten relationship of humans to things in the world: namely, an ethics of mutual care and responsibility.
To love deeply a world of things
Care brings the worlds of action and meaning back together, and reconnects the necessary work of maintenance with the forms of attachment that so often (but invisibly, at least to analysts) sustain it.
...What if we care about our technologies, and do so in more than a trivial way? This feature or property has sometimes been extended to technologies in the past, but usually only ones that come out of deep folk or craft traditions, and rarely the products of a modern industrial culture.
...Is it possible to love, and love deeply, a world of things?
We live in the aftermath
So do we live in later modernity, postmodernity, alternative modernity, or liquid modernity? Knowledge societies, information societies, network societies, or risk societies? New media, old media, dead media, or hypermedia? The world of information, the world of search, the world of networks, or the or the world of big data?
The answer is simple: like every generation before, we live in the aftermath.