Phenomenal: California Light, Space, Surface A Book by Robin Clark www.goodreads.com Phenomenal: An IntroductionPhenomenal: Exhibited WorksStealth Architecture: The Rooms of Light and Space Seeing Is Forgetting the Name of the Thing One SeesRobert Irwin: A Conditional ArtThe Finish Fetish Artists art
v0.crap I couldn’t seem to convince my writers that I was genuinely ok working with a super rough first draft — i.e., that I’d harbor no hidden judgment about their intelligence, commitment, or excellence at their craft. So I came up with a new word. “Just give me a v0.crap.” (Pronounced “version zero dot crap”.) v.0.crap works because it’s attuned to the psychology of the situation. It’s punching through our innate desire not to “look bad”, plus years of corporate conditioning that tells us not to share less-than-polished work. It’s easier for people used to delivering exceptional work to feel they’ve exceeded the goal of “crap”; they can sit comfortably in “good enough for the current purpose.” Courtney Hohne, The monkey, the tiger beetle and the language of innovation blog.x.company Writing, Briefly qualityideaswritingmaking