The McDonald’s Theory of Creativity An Article by Jon Bell jonbell.medium.com I use a trick with co-workers when we’re trying to decide where to eat for lunch and no one has any ideas. I recommend McDonald’s. An interesting thing happens. Everyone unanimously agrees that we can’t possibly go to McDonald’s, and better lunch suggestions emerge. Magic! It’s as if we’ve broken the ice with the worst possible idea, and now that the discussion has started, people suddenly get very creative. I call it the McDonald’s Theory: people are inspired to come up with good ideas to ward off bad ones. The surprising effectiveness of writing and rewriting creativityideasrepair
Japanese Death Poems A Book by Yoel Hoffman www.goodreads.com The haikuSpring snowAn entrance, an exitPoppiesCoolness will rise+4 More Graceful Exits: How Great Beings DiePoems of an Indian summerHe only who has lived with the beautiful deathpoetrynaturemelancholyzen
The haiku The haiku describes a single state or event. The time of the haiku is the present. The haiku refers to images connected to one of the four seasons, poetry
An entrance, an exit Empty-handed I entered the world Barefoot I leave it My coming, my going Two simple happenings That got entangled death
Coolness will rise When you have vanquished your selfhood, coolness will rise even from the fire. identity
The way of things It is when one forces principles on the world that one interferes with its natural workings. How things ought to be wisdomnature
Autumn breezes blow One day you are born you die the next – today, at twilight, autumn breezes blow. zen