Winning by Design: The Methods of Gordon Murray A Research Paper by Nigel Cross & Anita Clayburn Cross A case study of the working methods of one particularly successful designer in a highly competitive design domain - Formula One racing car design. Gordon Murray was chief designer for the very successful Brabham and McLaren racing car teams in the 1970s and 1980s. His record of success is characterised by innovative breakthroughs, often arising as sudden illuminations, based on considering the task from first principles and from a systemic viewpoint. His working methods are highly personal, and include intensive use of drawings. Personality factors and team management abilities also appear to be relevant. There are some evident similarities with some other successful, innovative designers You need to make the step forwardDrawing the bitsLike designing things for the first timeWonder PlotsI never have engineers that aren't designers+7 More design
Japanese Death Poems A Book by Yoel Hoffman www.goodreads.com The haikuSpring snowAn entrance, an exitPoppiesCoolness will rise+4 More Graceful Exits: How Great Beings DiePoems of an Indian summerHe only who has lived with the beautiful deathpoetrynaturemelancholyzen
The haiku The haiku describes a single state or event. The time of the haiku is the present. The haiku refers to images connected to one of the four seasons, poetry
An entrance, an exit Empty-handed I entered the world Barefoot I leave it My coming, my going Two simple happenings That got entangled death
Coolness will rise When you have vanquished your selfhood, coolness will rise even from the fire. identity
The way of things It is when one forces principles on the world that one interferes with its natural workings. How things ought to be wisdomnature
Autumn breezes blow One day you are born you die the next – today, at twilight, autumn breezes blow. zen