ritual
Sort of underway by then
The most incidental detail
A ritual of unpacking
I love the process of unpacking something. You design a ritual of unpacking to make the product feel special. Packaging can be theater, it can create a story.
Dwelling in ritual
Even a dwelling is a device that generates a distinct pattern of daily activities and their relationships. Some buildings are explicitly built for ritual, but the repetition of any activity, either mundane or religious, tends to ritualize them, and by facilitating this, an architectural structure can turn gradually – sometimes even unnoticeably – into an instrument of ritual.
The ritualized use of a place
The association of comfort with people and place are reinforced by the ritualized use of a place. Using a place at a set time and in a specific manner creates a constancy as dependable as the place itself. It establishes, in time and behavior, a definition of place as strong as any architectural spatial definition, such as an aedicula, might be. Ritualized use can do more than reinforce the affection for a place. Through ritual, a place becomes an essential element in the customs of a people.
Negative Creativity
Coming up with entirely novel ideas is really, really hard.
Misinterpretation as inspiration
A lot of people think dreams and drugs involve some magical inspiration. I think otherwise.
I rarely get inspired by dreams or drugs, but I have my own secret source of inspiration: mishearing other people. Somebody says something, I misinterpret it, and the misinterpretation is quite interesting – more interesting than anything I would have come up with on my own if asked to generate an interesting idea. Maybe it’s a clever joke or turn of phrase. Maybe it’s a neat idea. Sometimes I misunderstand people’s entire positions, and end up with positions much more interesting than the ones they were trying to push.
Sit Down And Think About It For Five Minutes
This picture is mildly interesting because instead of immediately collapsing into one rut, your brain hangs suspended between a rabbit rut and a duck rut. We nod and call this Ambiguity. But unless you Sit Down And Think About It For Five Minutes, you’re not going to notice that it could be a hairdryer that has been split open, let alone an erotic BDSM picture of a clothespin attached to a female breast. Maybe if you caught it right out of the corner of your eye, without time to think, or if it was disguised by visual noise, you would notice one of the latter two immediately – at the cost of not being able to see the duck or rabbit.