AI-driven "Design"? An Article by Jorge Arango jarango.com Like a programming language interpreter, GPT-3 translates the designer’s intent from a language they’re already familiar with (English) to one they need to learn (Figma’s information architecture, as manifested in its UI.) This can be easier for a new/busy designer, much like Python is easier and faster to work with than assembly language. But that’s not “designing” — at least not any more than compiling Python code is “programming.” In both cases, all the system does is translate human intent into a lower level of abstraction. Sure, the process saves time — but the key is getting the intent part right. I’ll be convinced the system is “designing” when it can produce a meaningful output to a directive like “change the product page’s layout to increase conversions.” aidesignintentabstraction
Two types of work An Article by Jorge Arango jarango.com There are two types of work: growth work and maintenance work. Growth work involves making new things. It can be something big or small. In either case, growth work often follows a loose process. Maintenance work is different. Maintenance work involves caring for the resources and instruments that make growth work possible. This includes tools, but also body and mind. Maintenance is ultimately in service to growth. But effective growth can’t happen without maintenance. As with so many things, the ideal is a healthy balance — and it doesn’t come without struggle. organizationinformationmakingwork
Internal design teams and thought leadership An Article by Jorge Arango jarango.com The design industry is an ecosystem. External design teams provide critical functions beyond augmenting internal design resources. Thought leadership — pushing the field’s boundaries — is indeed one of them. Many practices and tools we take for granted — journey maps, personas, conceptual frameworks — were pioneered and/or popularized by ‘outies.’ Most of the field’s foundational books and blogs are by people outside ‘client’ organizations. This isn’t because internal designers aren’t as clever or dedicated as their external colleagues. (Many ‘innies’ are former ‘outies.’) It’s because internal design roles are structurally misaligned with public thought leadership. designux
Not Just a New Feature; a New Compact A Fragment by Jorge Arango jarango.com My sense is that Slack’s teams think of themselves as adding ‘features’ to a ‘product,’ instead of as stewards of a place where people work. featuresplace
In the Eye of the Beholder An Essay from Field Notes on Science and Nature by Jonathan Kingdon Haven't you noticed?Wordless questioningOutlinesAgents of thought and experiment
Haven't you noticed? I remember my mother sitting me down at the age of about five with pencil and paper to draw an acacia tree in the yard while she busied herself with her own sketchbook. After a while she came over to see my efforts. “Splendid! But haven’t you noticed how the trunk narrows as it rises? And see how the branches flatten out sideways, not like that oleander over there, where they all go up at a steep angle. Now don’t rub that one out, just do another drawing to compare with the first one.” Looking Closely is Everything seeing
Wordless questioning The comparison of forms raises questions and drawing can be employed as a wordless questioning of form; the pencil seeks to extract from the complex whole some limited coherent pattern that our minds and eyes can grasp. The probing pencil is like the dissecting scalpel, seeking to expose relevant structures that may not be immediately obvious and are certainly hidden from the shadowy world of the camera lens. The World of the Sea
Outlines Photography teaches us that the very act of putting a line around the edge of an observed object is an artifice. Such outlines rarely appear in photographs, or, for that matter, in nature, and yet…and yet? An outline sketch that bears little relationships to the so-called objectivity of a photograph might actually transmit information to another human being more selectively, sometimes even more usefully, than a photograph. If the brain is unlike a camera in actively seeking outlines, there is the strong implication that “outline drawings” can represent, in themselves, artifacts that may correspond more closely with what the brain seeks than the charts of light-fall that photographs represent.
Agents of thought and experiment The act of drawing serves to remind us that hands are agents of thought and experiment. Photography has a great future, but no matter how much ancillary wizardry photography accumulates, it will not be in competition with “drawing” in the broadest sense of that term. There will always be a role for exploration by the hands, encumbered by no more than a piece of ocher or a stick of charcoal. Its practical utility is as a manifestation of the mind struggling with the meaning of what it encounters and what it wants to explore. thinkingdrawingunderstanding