My job is simply to design gadgets that I like Inventors are people who not only curse, but who also start to think of what can be done to eliminate the bother...When I see something that I don't like, I try to invent a way around it. My job is simply to design gadgets that I like. Jacob Rabinow, The Evolution of Useful Things The iPodYou and your user are one innovation
Dependence is more profitable than education A customer who pays—in advance—for service contracts is a more stable income source than a customer who has fully mastered a product's use. Customer dependence is more profitable than customer education. What I find truly baffling are manuals—hundreds of pages long—that accompany software applications, programming languages, and operating systems. Unmistakably, they signal both a contorted design that lacks clear concepts and an intent to hook customers. Niklaus Wirth, A Plea for Lean Software The design concept documentation