Idiosyncratic paragraphs Text-only paragraphs differ from one another only in their words. All the words are typographically the same – typeface, spacings, line-lengths piled up into long deep columns. Systematic regularity of text paragraphs is universally inconvenient for readers, who are unable to find and read once against a specific string of words in previously-read paragraphs. All readers have encountered this problem in essays, articles, novels, news reports. Idiosyncratic paragraphs assist memory and retrieval by readers, by uniquely activating the relevant neural substrates for retaining visual memories. Nearly every paragraph in this book is deliberately unique. Edward Tufte, Seeing With Fresh Eyes variation
The design concept Is there positive value to recognizing an invisible Design Concept as a real entity in design conversations? I think so. First, great designs have conceptual integrity—unity, economy, clarity. They not only work, they delight, as Vitruvius first articulated. We use terms such as elegant, clean, beautiful to talk about bridges, sonatas, circuits, bicycles, computers, and iPhones. Recognizing the Design Concept as an entity helps us to seek its integrity in our own solo designs, to work together for it in team designs, and to teach it to our youth. Second, talking frequently about the Design Concept as such vastly aids communication within a design team. Unity of concept is the goal; it is achieved only by much conversation. Thus, moviemakers use storyboards to keep their design conversations focused on the Design Concept, rather than on implementation details. Frederick P. Brooks, Jr., The Design of Design Dependence is more profitable than educationI mix it with two in my thought