Strategic, not tactical The working methods of the innovative designer are, for the most part, not systematic; there is little or no evidence of the use of systematic methods of creative thinking, for example. The innovative designer seems to be too involved with the urgent necessity of problem solving to want, or to need, to stand back and consider their working methods. Their design approach is strategic, not tactical. Nigel Cross & Anita Clayburn Cross, Winning by Design: The Methods of Gordon Murray strategy
Cultural relevance More than ever, people are choosing how to spend their time based on the amount of attention they can garner—and you and I are no exception. Everyone is susceptible to this logic. But what I want to argue in this piece is that tech startup founders are particularly susceptible to this tendency. Working at and around startups for several years, I’ve noticed many founders prioritizing culture, visibility, and perception over product, customer development, and strategy. Maybe this is to be expected in a time where culture moves faster and is perceived as more important than ever. But I find it unusual that the tech industry seems unaware of a whole class of typical mistakes founders make in pursuit of cultural relevance. Toby Shorin, Building for the Culture subpixel.space culturestrategybusiness
Controlled environments “Controlled environments” are another of modernism’s great obsessions. Extravagant amounts of energy are spent to keep buildings—as well as skyway systems, shopping malls, and domed stadia—at a constant temperature year-round via entirely mechanical means. The folly is not simply a touchy-feely isolation from the authenticities of nature, which can admittedly be cruel, but a larger disciplinary presumption that seeks to extend the centralized authority (central air, central government) of power ever more comprehensively. It is possible that this particular hubris may have pushed Gaia to the tipping point. Michael Sorkin, 20 Minutes in Manhattan At a uniformly comfortable termperatureFascination with control sustainabilitycontrol