Kasuri is thus a textile that appears to have been rubbed. Since the edges of the pattern do not align, they take on the nature of an odd number rather than an even number. Without this rubbing or smudging, kasuri could never have been. However, since it is precisely this misalignment and blurry effect that is the source of kasuri’s beauty, we are presented with an interesting problem. I will call this problem ‘the beauty of odd numbers’.
I was in a hotel room a few years ago and I woke up in the early hours and glanced at the digital clock radio. It displayed the time using six digits HH:MM:SS
Just at the moment I glanced it flicked over to 04:04:04. It occurred to me that, using calculator word logic, this would read ‘ho ho ho’ if viewed upside down. That year I produced a Christmas card with those digits on the front and ‘Christmastime’ printed upside down as the message on the inside. In the absence of any further explanation, absolutely nobody understood the card.
Here I describe an approach for defining new information architectures for large organizational websites managed by many stakeholder groups.
Broadly speaking, there are four general phases to the approach:
Auditing. Begin by immersing yourself in existing content and encourage stakeholders to adopt a critical, audience-minded perspective of their content.
Diagramming. Work with stakeholders to develop new conceptual categories that better serve audiences and organizational direction.
Elaborating. Think through content in detail and test new categories against specific instances and edge cases.
Producing. Prepare content teams for production using a shared database of new sitemap pages and editorial considerations that you’ve developed incrementally.
At least half of the work of design is not design, because design isn’t just "making things"—it’s making things with other people, many of whom usually aren’t designers. This is true any time you’re working with others from a domain outside of your own. Communicating ideas, marshaling stakeholder consensus, soliciting and incorporating feedback, and redefining problems that weren’t fully known at the start are all the non-design work of design, what we might generally call "facilitation."