If it could save a person's life, would you find a way to make it faster? "If it could save a person's life, would you find a way to shave ten seconds off the boot time?" [Jobs] asked. Kenyon allowed that he probably could. Jobs went to a whiteboard and showed that if there were five million people using the Max, and it took ten seconds extra to turn it on every day, that added up to three hundred million or so hours per year that people would save, which was the equivalent of at least one hundred lifetimes saved per year. "Larry was suitably impressed, and a few weeks later he came back and it booted up twenty-eight seconds faster," Atkinson recalled. "Steve had a way of motivating by looking at the bigger picture." Walter Isaacson, Steve Jobs performancemotivation
Unfolding In short, the architect is responsible for building construction, is watching the building unfold continuously, and is making ongoing modifications as it becomes clear from each given stage, what modifications and changes should be made at each moment. And this is all to be done within a management framework that controls budget and cost very tightly. Christopher Alexander, The Battle for the Life and Beauty of the Earth In terms which must be altered