If it could save a person's life, would you find a way to make it faster? "If it could save a person's life, would you find a way to shave ten seconds off the boot time?" [Jobs] asked. Kenyon allowed that he probably could. Jobs went to a whiteboard and showed that if there were five million people using the Max, and it took ten seconds extra to turn it on every day, that added up to three hundred million or so hours per year that people would save, which was the equivalent of at least one hundred lifetimes saved per year. "Larry was suitably impressed, and a few weeks later he came back and it booted up twenty-eight seconds faster," Atkinson recalled. "Steve had a way of motivating by looking at the bigger picture." Walter Isaacson, Steve Jobs performancemotivation
In Search of Organic Software An Article by Pirijan Ketheswaran pketh.org Two different kinds of farms can grow vegetables. One is a factory farm built for scale, and the other takes the time to grow more expensive but healthier plants without pesticides. Will everyone appreciate the difference? Of course not, but the latter plants are labelled ‘organic’ to give us the information and the choice, so that those of us who do care can make better decisions. So maybe we should have ‘organic’ software as well, made by companies that: Are not funded in such a way where the primary obligation of the company is to 🎡 chase funding rounds or get acquired (so bootstrapping, crowdfunding, grants, and angel investment are okay) Have a clear pricing page Disclose their sources of funding and sources of revenue softwarebusinessfarming