If it could save a person's life, would you find a way to make it faster? "If it could save a person's life, would you find a way to shave ten seconds off the boot time?" [Jobs] asked. Kenyon allowed that he probably could. Jobs went to a whiteboard and showed that if there were five million people using the Max, and it took ten seconds extra to turn it on every day, that added up to three hundred million or so hours per year that people would save, which was the equivalent of at least one hundred lifetimes saved per year. "Larry was suitably impressed, and a few weeks later he came back and it booted up twenty-eight seconds faster," Atkinson recalled. "Steve had a way of motivating by looking at the bigger picture." Walter Isaacson, Steve Jobs performancemotivation
Desired qualities of light In today's architectural practice, light is regrettably often treated merely as a quantitative phenomenon; design regulations and standards specify required minimum level of illumination and window sizes, but they do not define any maximum levels of luminance, or desired qualities of light, such as its orientation, temperature, color, or reflectedness. Robert McCarter & Juhani Pallasmaa, Understanding Architecture Obsessed with absolute numbers lightarchitecture