In every skyscraper In every skyscraper there is someone going mad. Italo Calvino, Invisible Cities 21. Four-Story Limit architectureurbanismmadness
Madness All our madness comes from having our stomachs empty and our heads full of air. Miguel de Cervantes, Don Quixote foodmadness
Friction Logs A Definition frictionlog.com A friction log is a type of UX experiment where the subject journals their feelings, thoughts, struggles, joys, and any other type of emotion. The point is to surface anything that gives the user discomfort or joy so the product or feature can improve. That's what this site is all about. uxdesign