Half as many people will not support half as many enterprises In a given geographical territory, half as many people will not support half as many such enterprises spaced at twice the distance. When distance inconvenience sets in, the small, the various and the personal wither away. Jane Jacobs, The Death and Life of Great American Cities densitydistancegeographybusinesseconomics
Don't Serve Burnt Pizza A Fragment by Jiaona Zhang review.firstround.com Say you’re trying to test whether people like pizza. If you serve them burnt pizza, you’re not getting feedback on whether they like pizza. You only know that they don’t like burnt pizza. Similarly, when you’re only relying on the MVP, the fastest and cheapest functional prototype, you risk not actually testing your product, but rather a poor or flawed version of it. Minimum Awesome Product productsux