The effort heuristic Psychologists have noted that people tend to place greater artistic value on images when they can see the work that has gone into them — a tendency known as the “effort heuristic”. They are also more likely to connect emotionally with the work if they can detect the human hand, says Goldsmiths’ Chamberlain. “There’s an argument that if we see a brush stroke, we almost recreate it, and that’s part of the connection we feel with the artist — you can feel the intention.” Perhaps to capitalize on this, some architects now show presentation drawings that look hand-drawn but are actually generated entirely by computer. “It’s totally fake,” says Brillhart. “They just take a computer image into Photoshop and put filters over it to make it look like it’s drawn by hand. It’s kind of amusing — instead of just sitting down and drawing for an hour, they spend eight hours making it look like a hand drawing.” Nick Jones, Back to the Drawing Board liespsychologydeception
The Waste Land A Poem by T.S. Eliot www.poetryfoundation.org HURRY UP PLEASE ITS TIMEA handful of dustWho walks beside you?Has it begun to sprout?Fragments solitudesociety
A handful of dust There is shadow under this red rock, (Come in under the shadow of this red rock), And I will show you something different from either Your shadow at morning striding behind you Or your shadow at evening rising to meet you; I will show you fear in a handful of dust. feardarkness
Who walks beside you? Who is the third who walks always beside you? When I count, there are only you and I together But when I look ahead up the white road There is always another religionwalking
Has it begun to sprout? "That corpse you planted last year in your garden, Has it begun to sprout? Will it bloom this year?" deathgrowthgardens