The Caspian The Caspian has its realms of sand, Its other realm of sea; Without the sterile perquisite No Caspian could be. Emily Dickinson, The Collected Poems of Emily Dickinson beautybalance
Duality All existence seemed to be based on duality, on contrast. Either one was a man or one was a woman, either a wanderer or a sedentary burgher, either a thinking person or a feeling person – no one could breathe in at the same time as he breathed out, be a man as well as a woman, experience freedom as well as order, combine instinct and mind. One always had to pay for the one with the loss of the other, and one thing was always just as important and desirable as the other. Herman Hesse, Narcissus and Goldmund balance
Research, empathy, simplicity, speed An Article by Matthew Ström matthewstrom.com As Nosrat provides a simple list of essential ingredients for any great meal, can we describe a simple list of essential components for digital products? Here are four elements that I believe are the foundation of great digital products: Research, Empathy, Simplicity and Speed. Salt, Fat, Acid, Heat designsoftwareproductsbalance
Designer + Developer Workflow An Article by Dan Mall danmall.me The way designers and developers work together today is broken. It’s too siloed and separate; “collaboration” is a fantasy that few enjoy. The state of advertising in the 1940s was similar. All of that changed when copywriter Bill Bernbach met art director Paul Rand. Their collaborative working style led to the birth of the idea of “the creative team,” the mutual respect and partnership between art director and copywriter that tended to yield unique results. Bob Gage, an art director that worked for DDB, the agency Bernbach co-founded, described it like this: “Two people who respect each other sit in the same room for a length of time and arrive at a state of free association, where the mention of one idea will lead to another idea, then to another. The art director might suggest a headline, the writer a visual. The entire ad is conceived as a whole, in a kind of ping pong between disciplines.” Isn’t that what we all strive for in our jobs? True collaboration with equals and partners? Ideas that build off one another? Why does this seem so far away for some of us? collaborationmakingholismadvertisingcreativity