Steve Jobs A Book by Walter Isaacson en.wikipedia.org You'll know it's thereThe Apple Marketing PhilosophyNot just in the detailsAn icon is a symbol equally incomprehensible in all human languagesIf it could save a person's life, would you find a way to make it faster?+31 More Traditional companies are losing because they mismanage software engineersEulogy for Steve Jobs“Design” is now “Product”
Conversational drawing A skilled draughtsman guides design conversations by selecting and emphasizing details in a way that computer programmes cannot. Ron Slade, author of Sketching for Engineers and Architects and a structural director at WSP in London, calls it “conversational drawing”. He notes how botany field guides are always based on detailed drawings rather than photographs — as much for what they leave out as for what they show. “Extraneous material that might exist in a photograph is eliminated. It may be important to pick out and illustrate particular areas and leave other parts in sketchy or broad outline.” Nick Jones, Back to the Drawing Board Why Sketch?