The Elements of Typographic Style A Book by Robert Bringhurst www.goodreads.com Leave the road when you wishTypography exists to honor contentTypographic styleA state of energetic reposeEvenness of color+10 More The utter nothingness of beingThe Elements of Style typography
The primacy of interpretation over sensation A Fragment by Mark Liberman languagelog.ldc.upenn.edu Our memory of exact word sequences usually fades more quickly than our memory of (contextually interpreted) meanings. More broadly, the exact auditory sensations normally fade very quickly; the corresponding word sequences fade a bit more slowly; and the interpreted meanings last longest. These generalizations can be overcome to some extent if the sound or the text has especially memorable characteristics. (And the question of what "memorable" means in this context is interesting.) memorysensesmeaningspeechwords