The case against heatmaps An Article by Oliver Palmer www.oliverpalmer.com Visualised aggregations of click activity are a low effort, low signal waste of time and best avoided in favour of actual research. uxmetrics
What makes a good design principle? An Article by Matthew Ström matthewstrom.com Good design principles are memorable. Good design principles help you say no. Good design principles aren't truisms. Good design principles are applicable. uxdesign