The case against heatmaps An Article by Oliver Palmer www.oliverpalmer.com Visualised aggregations of click activity are a low effort, low signal waste of time and best avoided in favour of actual research. uxmetrics
Form follows function A Quote by Louis Sullivan en.wikipedia.org 205. Structure Follows Social SpacesClassical absurdityThe element becomes a signThe requirements of economyAgainst form follows functionThe minimum conditionForm follows failureThe usages of life formfunctiondesignarchitecture