Gods of the Word A Book by Margaret Magnus www.amazon.com Imagine that we had no voice and no tongueMy nameReference and Is-nessIt flows out and fillsNo less than a Zeus+6 More PhonaestheticsThe arbitrariness of the signThe body image
The requirements of economy Economy is the mother of most inventions, not necessity, unless in the sense of poverty and hardship. A requirement for convenience is simply a diluted requirement for ease and economy. It seems to be invariably true that those characteristics which lead people to call a design functional are derived from the requirements of economy and not of use. David Pye, The Nature and Aesthetics of Design Form follows functionEconomy of material and labor function