Why YKK zippers are the brown M&Ms of product design An Article by Josh Centers theprepared.com A ‘pro tip’ for evaluating the quality of a piece of gear is to look at the small details, such as zippers and stitching. Cheap-minded manufacturers will skimp on those details because most people just don’t notice, and even a cheap component will often last past a basic warranty period, so it’s an easy way to increase profits without losing sales or returns. If a designer does bother to invest in quality components, that’s a tried-and-true sign that the overall product is better than the competition. All the way throughThe Cycle of Goodness designdetailsquality
Haven't you noticed? I remember my mother sitting me down at the age of about five with pencil and paper to draw an acacia tree in the yard while she busied herself with her own sketchbook. After a while she came over to see my efforts. “Splendid! But haven’t you noticed how the trunk narrows as it rises? And see how the branches flatten out sideways, not like that oleander over there, where they all go up at a steep angle. Now don’t rub that one out, just do another drawing to compare with the first one.” Jonathan Kingdon, In the Eye of the Beholder Looking Closely is Everything seeing