The McDonald’s Theory of Creativity An Article by Jon Bell jonbell.medium.com I use a trick with co-workers when we’re trying to decide where to eat for lunch and no one has any ideas. I recommend McDonald’s. An interesting thing happens. Everyone unanimously agrees that we can’t possibly go to McDonald’s, and better lunch suggestions emerge. Magic! It’s as if we’ve broken the ice with the worst possible idea, and now that the discussion has started, people suddenly get very creative. I call it the McDonald’s Theory: people are inspired to come up with good ideas to ward off bad ones. The surprising effectiveness of writing and rewriting creativityideasrepair
The Wind Rises A Film by Hayao Miyazaki I choose a world with pyramidsIt's cold outside, but this room is quite cozyLive your ten yearsA world with pyramids Who has seen the wind?We must try to live
I choose a world with pyramids Which would you choose: a world with pyramids? Or without? Humanity has always dreamt of flight, but the dream is cursed. My aircraft are destined to become tools for slaughter and destruction. But still, I choose a world with pyramids in it. Which world will you choose? Beauty in flight flighthumanityinnovationmorality
It's cold outside, but this room is quite cozy Show image 0 Show image 1 Did you know that Junkers makes these radiators too? Funny, they look just like his planes. Such strong parallel lines. We need an object for our affections heatform
Live your ten years Artists are only creative for 10 years...we engineers are no different. Live your 10 years to the full. creativityartengineering