The McDonald’s Theory of Creativity An Article by Jon Bell jonbell.medium.com I use a trick with co-workers when we’re trying to decide where to eat for lunch and no one has any ideas. I recommend McDonald’s. An interesting thing happens. Everyone unanimously agrees that we can’t possibly go to McDonald’s, and better lunch suggestions emerge. Magic! It’s as if we’ve broken the ice with the worst possible idea, and now that the discussion has started, people suddenly get very creative. I call it the McDonald’s Theory: people are inspired to come up with good ideas to ward off bad ones. The surprising effectiveness of writing and rewriting creativityideasrepair
The other way to build a massive tech company - doing it slowly A Podcast by Howie Liu www.secretleaders.com I like to think about the early years of [Airtable] as not only a great time for us to be patient and to get a lot of details right in the product. I think some of those details had to be done in a slow, deliberate way with a small team. You can't necessarily parallelize the design and development of a really detail-oriented product. detailsproductsslowness