The McDonald’s Theory of Creativity An Article by Jon Bell jonbell.medium.com I use a trick with co-workers when we’re trying to decide where to eat for lunch and no one has any ideas. I recommend McDonald’s. An interesting thing happens. Everyone unanimously agrees that we can’t possibly go to McDonald’s, and better lunch suggestions emerge. Magic! It’s as if we’ve broken the ice with the worst possible idea, and now that the discussion has started, people suddenly get very creative. I call it the McDonald’s Theory: people are inspired to come up with good ideas to ward off bad ones. The surprising effectiveness of writing and rewriting creativityideasrepair
Rain chains An Object www.rainchains.com Rain chains are a beautiful and functional alternative to traditional, closed gutter downspouts. Guiding rain water visibly down chains or cups from the roof to the ground, rain chains transform a plain gutter downspout into a pleasing water feature. From the soft tinkling of individual droplets to the soothing rush of white water, they are a treat to listen to. Rain chains (‘kusari doi’ in Japanese) in concept are not a new idea. For hundreds of years, the Japanese have used the roof of their homes to collect water, transporting it downward with chains and finally depositing the rain water into large barrels for household water usage. Japanese temples often incorporate quite ornate and large rain chains into their design. Rain Chains & Musical Drains water